Siobhán Salmon
Dublin 11,Dublin
Summary
Driven marketing professional with flair for creativity and strategic planning, bringing strong analytical skills and exceptional communication abilities. Proven talent in brand management and digital marketing, capable of leading cross-functional teams to deliver innovative campaigns. Ready to drive impactful marketing initiatives that enhance brand visibility and growth.
Overview
20
20
years of professional experience
1
1
year of post-secondary education
Work History
Marketing manager
Denis Mahony Ltd
Dublin, Leinster
09.2013 - Current
- Developed marketing strategies for effective brand positioning.
- Coordinated with sales department for enhanced lead generation.
- Established sponsorship and brand ambassador partnerships, fostering company reputation and outreach.
- Coordinated and managed paid marketing campaigns on different platforms, carefully overseeing results to deliver maximum ROI.
- Managed social media campaigns to increase online presence.
- Implemented SEO practices for improved website visibility.
- Enhanced brand awareness by devising creative promotional activities.
- Streamlined internal processes to enhance efficiency in the marketing department.
- Directed content creation, boosting organic traffic on digital platforms.
- Negotiated contracts with external agencies, securing optimal terms for the company.
- Oversaw event management duties, delivering memorable experiences for attendees.
- Identified new customer segments and target audiences to expand reach.
- Oversaw development and execution of multi-channel marketing campaigns to drive growth.
- Boosted click-through rates with targeted email marketing campaigns.
- Optimised sales methods to best engage, acquire and retain customers.
- Developed marketing plans to support department strategies.
Service advisor
Denis Mahony Ltd
Dublin, Leinster
03.2005 - 09.2013
- Built rapport with customers, enhancing long-term relationships.
- Managed challenging customer situations for resolution and customer retention.
- Documented all services provided, maintaining comprehensive records.
- Improved customer satisfaction by providing timely and accurate information.
- Streamlined service processes to increase efficiency.
- Delivered excellent customer service by understanding and meeting their requirements.
- Coordinated with technicians to ensure quality of service.
- Facilitated smooth communication between customers and staff members, ensuring clarity in service details.
- Handled administrative tasks for effective service delivery.
- Collaborated with team members for improved service performance,.
- Worked closely with other departments within dealership for seamless operations.
- Responded to customer requests with friendly, knowledgeable service and support.
- Educated customers regarding regular maintenance protocols to preserve conditions of vehicles.
- Booked appointments and managed vehicle drop-off pick-up.
- Built rapport with new and existing customers to boost client retention.
Education
Diploma in Digital Marketing & Strategy - Marketing
Dublin Business School
Dublin 05.2014 - 05.2015
Professional Diploma Digital Marketing - Marketing
University College Dublin
Dublin 03.2023 - 03.2023
Skills
- Marketing & Brand Management
- Digital Marketing
- Customer Relationship Management (CRM)
- Customer Service
- Analytical Skills
- Project Management
- Organised and efficient
- Special events planning
- Campaign management
- Retail marketing
- Salesforce CRM
- Innovative and creative
Affiliations
- Listening to podcasts.
- Watching documentaries about history, technology, and global trends to stay informed and inspired.
- Organising parties and events
Timeline
Professional Diploma Digital Marketing - Marketing
University College Dublin
03.2023 - 03.2023
Diploma in Digital Marketing & Strategy - Marketing
Dublin Business School
05.2014 - 05.2015
Marketing manager
Denis Mahony Ltd
09.2013 - Current
Service advisor
Denis Mahony Ltd
03.2005 - 09.2013
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