Summary
Overview
Work History
Education
Skills
Previous Work Experience
Interests
Timeline
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Siobhan Baird

Siobhan Baird

Consultant
Dublin

Summary

Enthusiastic returner with extensive previous marketing experience with blue chip organisations, recent food sustainability education. Eager to contribute to team success in food sustainability. Skilled in achieving targets, producing strategy, resolving problems and ready to help team achieve goals.

Overview

10
10
years of professional experience
7
7
years of post-secondary education

Work History

MA Gastronomy and Food Culture

TU Dublin
Dublin
09.2020 - 09.2022
  • Conducted a primary research study with a group of elite athletes , on the topic of food sustainability, their awareness and attitudes towards sustainability, and also looking at the role sport can play in being an ambassador for this message.
  • Investigated the negative impact of 'greenwashing' in the food market.
  • Completed an essay on the impact of globalization to the food system.
  • Explored the impact of farmed fish to biodiversity.
  • Actively participated as a team player in group projects to complete and deliver projects on time.

Career Break

Home
Rathgar
01.2015 - 09.2022
  • Junior tennis representative for the local tennis club. Developed. co-ordinated and executed the Junior Tennis programme for four years.
  • Represented parent's on the PTA at both junior and senior schools level.Communicated with the school management on behalf of the parents.
  • Co-ordinated the tennis programme for the local primary school.
  • Volunteered as a cook for local meals on wheels.

Education

Master of Arts - Gastronomy And Food Culture

TU Dublin
Dublin
09.2020 - 09.2022

MBA - International Business

UCD- Michael Smurfit School of Business
Dublin
09.1997 - 09.1999

Higher Diploma - Marketing

TU Dublin
Dublin
09.1986 - 05.1989

Skills

Marketing and Strategic Skills, team player, passionate good communicator with good presentation skills Articulate, Efficient

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Previous Work Experience



2000-2008- Marketing Consultant

worked with interim agencies on projects and also as an independent consultant.

2000-2008- Mentor with Dublin City Enterprise Board

1994-2000- Marketing Development Manager with Pfizer Consumer Healthcare. Managed a portfolio of brands,achieving sales and profitability targets, driving market share by co-originating and implementing advertising and marketing programmes.

1990-1994- Brand Manager Ja/Mont

Managed a portfolio of brands in the F.M.C.G market,

1989-1990- Internship with Pernod Richard.


Interests

Tennis, Walking my dog, Travelling and Reading, Following my childrens sporting activities

Timeline

MA Gastronomy and Food Culture

TU Dublin
09.2020 - 09.2022

Master of Arts - Gastronomy And Food Culture

TU Dublin
09.2020 - 09.2022

Career Break

Home
01.2015 - 09.2022

MBA - International Business

UCD- Michael Smurfit School of Business
09.1997 - 09.1999

Higher Diploma - Marketing

TU Dublin
09.1986 - 05.1989
Siobhan BairdConsultant