Shonda Hall
Wapakoneta
Summary
Dynamic Account Manager offering expertise in building partnerships, retaining key accounts and enhancing profit channels. Strong leader with proficiency in growing professional network, influencing decision-makers and devising successful strategies. Collaborative and strategic team leader with robust background in customer relationship management, with solid background in managing client relationships and ensuring customer satisfaction.
Overview
6
6
years of professional experience
Work History
Wholesale Account Manager
Innovative Healing Solutions
04.2024 - Current
- Spearheaded the growth of company products across Ohio, driving sales from zero to over 25 dispensaries in a short timeframe through targeted outreach, relationship-building, and consistent product education.
- Increased annual sales by 100% through strategic marketing, customer engagement and brand representation.
- Leveraged social media to amplify brand visibility and engagement, creating dynamic content that sparked consumer interest and directly contributed to increased product demand and sales.
- Build and nurture strong relationships with dispensaries, ensuring consistent product education and fostering long-term brand loyalty to boost repeat business and sales volume.
- Collaborated closely with internal teams, providing valuable customer insights that informed product development strategies and aligned offerings with market needs, resulting in higher conversion rates and sales growth.
Field Representative
Appalachian Pharm
08.2023 - 04.2024
- Connect with dispensaries to assess merchandising satisfaction and resolve issues.
- Promote strategies to drive customer engagement and boost sales.
- Attend industry events, expos and summits to network among interested parties, generate leads and improve customer acquisition.
- Submit reports to senior management to aid in business decision-making and planning.
- Keep orderly and accurate accounting records by monitoring sales documentation.
- Conduct due diligence research of marketplace to determine target audience, in-service training needs and overall product value and benefits.
- Increased PED days 30%.
Sales Manager
Innovative Healing Solutions
08.2021 - 08.2023
- Established and cultivated solid business relationships with new and existing customers.
- Grew sales 80% and boosted profits by applying proactive sales strategies.
- Collaborated closely with internal teams, providing valuable customer insights that informed product development strategies and aligned offerings with market needs, resulting in higher conversion rates and sales growth.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Cultivated strong, ongoing partnerships with dispensary staff and customers, ensuring brand loyalty and repeat sales by delivering tailored product education and support.
- Closed lucrative sales deals using strong negotiation and persuasion skills.
Budtender
Verilife
06.2019 - 08.2021
- Recommended purchases to customers, increasing revenue.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
- Maintained up-to-date knowledge of store sales, payment policies and security standards.
Education
Associate of Science - Office Administration
University of Northwestern Ohio
Lima, OHSkills
- Successfully negotiate and close sales agreements
- Developing and maintaining customer relationships
- Demonstrated passion with patients & industry teammates
- Proficient in interpreting financial reports and P&L statements
- Identifying, cultivating and capitalizing on opportunities
- Effective communication
- Negotiation skills
- Leverage educational sales materials
- Growth Planning
- Committed to continuous professional development
Timeline
Wholesale Account Manager
Innovative Healing Solutions
04.2024 - Current
Field Representative
Appalachian Pharm
08.2023 - 04.2024
Sales Manager
Innovative Healing Solutions
08.2021 - 08.2023
Budtender
Verilife
06.2019 - 08.2021
Associate of Science - Office Administration
University of Northwestern Ohio
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