Sadhbh O'Brien
Dalkey,Co. Dublin
Summary
Ambitious and driven Marketing Advisor with a dynamic background in client consulting and strategy development. Passionate about delivering business success, I thrive in a role that requires me to harness my strong interpersonal and solution-oriented skills to produce marketing initiatives tailored to delivering client objectives.
Overview
3
3
years of professional experience
8
8
years of post-secondary education
Work history
Marketing Advisor
Marketing Development Practice Agency
Blackrock, Co. Dublin
09.2023 - Current
- Consulting clients across diverse industries on marketing strategy and business development projects to deliver on objectives
- Responsible for writing project plans, market research, client communication, sales and marketing strategy development, social media management, and client presentions
- Demonstrated adaptability and initiative under tight deadlines, consistently meeting client expectations and maintaining long-term professional relationships for the MDP
- Managed the MDP's social media accounts by coordinating content calenders with internal recruitment and event management teams, leveraging paid advertising, and tracking performance on Meta Business Suite analytics.
- Created a ten-year business expansion strategy plan to provide a long-term vision for future leaders to follow
- Conducted client fieldwork across Ireland for a large FMCG client to deliver data-driven consumer insights regarding product popularity and consumer preferences
- Delivered customer feedback insights to support customer retention goals and maintain competitive market edge for a large Irish resource recovery company through market research
Full-time Server
Provence Marinaside
Vancouver
06.2023 - 08.2023
- Served as a dedicated and efficient full-time server at this high-end seafood restaurant during my working holiday
- Received positive feedback for exceptional customer service
- Applied strong communication skills to accommodate customer preferences and resolve feedback
- Successfully adapted to a fast-paced environment through teamwork, time management, and commitment
- Acquired valuable bartending experience and wine knowledge, enhancing the overall dining experience.
Senior Waitress
Ouzos Steak and Seafood Restaurant
05.2021 - 05.2023
- Assisted the general manager with staff training, opening and closing shifts, rota creation and till management
- Successfully upsold products through strong knowledge of the food and drink menus
- Demonstrated leadership skills when running private functions, leading shifts and resolving customer feedback.
Watersports Instructor
Surfdock Watersports
Grand Canal Dock, Dublin
05.2021 - 09.2021
- Instructed sailing, stand up paddleboarding and kayaking to students of all ages full-time.
Education
MSc - Marketing Practice
UCD Michael Smurfit Graduate Business School
Dublin 09.2023 -
Secondary School - Leaving Certificate
Coláiste Íosagáin
Dublin 09.2014 - 05.2020
BSc - Psychology
UCD
Dublin 09.2020 - 05.2023
Skills
- Proficient in advanced Microsoft Office (Excel, Word, PowerPoint); Canva
- Flexible and adaptive thinker who can work with diverse projects and clients
- My growth mindset has me constantly seeking opportunities to enhance my skillset in the ever-evolving world of marketing
- Proficient at using critical analysis to inform data-driven strategy recommendations
- Excellent communication skills and attention to detail allows me to understand client needs and produce client-ready project plans and presentations
- Team player attitude allows me to work seamlessly and efficiently with others and maintain a positive working environment with my colleagues
Interests
OTHER INFORMATION
, Sea Scouts: Competed in various scouting competitions, coordinated with troop members to organise scout camps and events, and volunteered for the Ronald McDonald House kitchens.
Disability Sailing: Volunteered to instruct sailing to young adults and children with disabilities.
Psychology Society, UCD: Event Management team member, promoted mental health awareness campaigns.
Peer Mentor, UCD: Organised team bonding activities and provided guidance to incoming students.
Hobbies: Sailing, Stand Up Paddleboarding, Piano, Ballet, Hiking
Languages
English
Native
French
Intermediate
Irish
Native
Timeline
MSc - Marketing Practice
UCD Michael Smurfit Graduate Business School
09.2023 -
Marketing Advisor
Marketing Development Practice Agency
09.2023 - Current
Full-time Server
Provence Marinaside
06.2023 - 08.2023
Senior Waitress
Ouzos Steak and Seafood Restaurant
05.2021 - 05.2023
Watersports Instructor
Surfdock Watersports
05.2021 - 09.2021
BSc - Psychology
UCD
09.2020 - 05.2023
Secondary School - Leaving Certificate
Coláiste Íosagáin
09.2014 - 05.2020
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