Ruby Maher

• Performed quality control of final articles and publications to uphold brand standards.
• Designed, curated and authored creative content for their website, entailing both creative and industry (B2B) content.
• Researched trends to generate new ideas for projects.
• Analysed leads and pitched interesting story ideas to editors.
• Verified content contained pieces aligned with company standards through editing and proofreading.
• Increased opportunities to connect with readers by pioneering social media engagement strategies.
• developed concepts for campaign ideas I found to be prevalent and exciting.

• Strategised cross-promotions with new and existing partners to expand sales and marketing opportunities.
• Oversaw planning and execution of targeted sales and marketing strategies.
• Created vendor agents list on properties in the north of Ireland ensuring they were kept up
  to date.

• Wrote and designed information brochures for assets being sold in both the public and private markets, creating documents on Sharepoint and gathering the relevant information
required.

• Analysed sales reports to identify trends and update strategies. This included potential PR campaigns and suggested approaches to increase footfall on projects.