Pauline Follezou

• Drove revenue growth and performance across a book of 200 business
• Advanced data analysis: structuring raw data, multi-source insights, and actionable recommendations
• Developed insight-backed hypotheses, learning plans, and business cases
• Delivered clear insights to technical and non-technical stakeholders, including executives
• Strong expertise in performance marketing, digital advertising, and the tech ecosystem
• Achievements:

1.Q3'25: 208%

2.Q4'25: 175%

• Ensured operational efficiency and effectiveness of the Benelux/French team, meeting all contractual KPIs (e.g. quality rate, opportunity creation).
• Monitored performance, identified areas for improvement, implemented action plans, and tracked progress.
• Addressed or escalated workflow, modeling, and Google policy clarifications to maintain alignment.
• Prepared and analyzed market data for weekly presentations to Google, delivering actionable insights.
• Provided coaching on discovery calls, workflows, customer service approaches, and guidelines to enhance team performance.
• Collaborated with QA, training, and HR teams to ensure effective stakeholder management and team support.
• Achievements:

1.Q3'24: 102.1% Opps vs tgt - $3.2M of revenue

2.Q4'24: 110.7% Opps vs tgt - $5M of revenue

3.Q1'24: 85% Opps vs tgt - pending revenue

• Managed a Salesforce pipeline and developed strategies for long-term, sustainable success.
• Uncovered business needs of key Google clients and demonstrated how Google's product portfolio could drive their growth.
• Assessed clients' investment potential and financial capabilities through effective questioning during sales discussions.
• Conducted cold outreach to clients across diverse sizes, industries, and verticals, building new opportunities.
• Designed and presented comprehensive business plans tailored to various industries.
• Conducted weekly forecasting and prepared regular reports, outlining achievements and action plans to ensure strategic alignment.
• Achievements:

1.Q2'24: 115.50% FR Top performer + Pod 116.8%

2.Q1'24: 116.67% FR Top performer + Pod 120%

3.Q4'23: 114.30% FR Top performer

4.Q3'23: 126% FR Top performer + Top 10% best performer EMEA

• Managed a portfolio of 200 clients across Barcelona, Catalunya, and Valencia, ensuring customer satisfaction and fostering long-term loyalty.
• Led B2B project management efforts, from detecting and qualifying opportunities to negotiating contracts and delivering results, while maintaining client satisfaction and meeting deadlines.
• Conducted strategic prospecting and acquired new clients, driving regional growth and expanding market presence.
• Negotiated pricing and prepared contracts, securing mutually beneficial agreements and strengthening client relationships.
• Presented company innovations to clients, identified new business opportunities, and promoted the sales area to maximize regional impact.

• Provided GWP (Gifts with Purchase) solutions for major clients, including L'Oréal Middle East, Chalhoub Group, Nuxe, and Bioderma, while managing production inquiries with Chinese partners and ensuring efficient follow-up.
• Built and maintained long-term relationships with key accounts and suppliers, maximizing sales opportunities and ensuring a seamless process from brief to production.
• Delivered impactful presentations to senior executives, managing the full cycle from strategy to quotations and invoicing.
• Focused on client growth and retention while generating new business opportunities through roadshows, market visits, and trend analysis.