Dynamic and results-driven professional with a strong commercial focus and acumen, proficient in various CRM packages, Excel, and Google Workspace. Demonstrates exceptional leadership, team building, and emotional intelligence skills. Adept at pipeline management, social media marketing, and public relations. Known for excellent communication skills, problem-solving abilities, and a customer-focused approach. Committed to leveraging networking and presentation skills to drive business growth and enhance team performance.
Overview
36
36
years of professional experience
1990
1990
years of post-secondary education
Work History
Head of Partnerships
Find.Co
, Rep of Ireland
05.2024 - 11.2024
Company Overview: Find.co is a Crypto focused news and education business that monetises via crypto gambling affiliation
Key assets include Cryptomaniaks, CCN, Webopedia, Cryptobetting.org and wegamble.ca
Joined the business to explore opportunities for collaboration with both mainstream media sites and crypto focused sites
Find.co is a Crypto focused news and education business that monetises via crypto gambling affiliation
Key assets include Cryptomaniaks, CCN, Webopedia, Cryptobetting.org and wegamble.ca
Applied critical thinking to analyse problems, evaluate solutions and select best decisions.
Used Microsoft Word and other software tools to create documents and clear communications.
Used critical thinking to break down problems, evaluate solutions and make decisions.
Oversaw daily operations to achieve high productivity levels.
Displayed energy and enthusiasm in fast-paced environment.
Completed duties to deliver on targets with accuracy and efficiency.
Improved efficiency and productivity by acquiring new skills.
Carried out day-to-day duties accurately and efficiently.
Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
Supported team by demonstrating respect and willingness to help.
Vice President Media Partnerships
GDC Media Ltd (Gambling.com)
, Rep of Ireland
01.2021 - 01.2024
Joined GDC Media and relocated my family to The Republic of Ireland
2022 saw me onboard, manage and grow the new Media Partnership teams first deal with McClatchy Group (Miami Herald, Kansas City Star etc..)
Directly managed the partner relationship and internal delivery teams who were based across the US east coast and Costa Rica
First 12 months of trading surpassed forecasts by both revenue and margin ($4M+ revenue)
2023 was focused on developing new Partnerships for the UK market
I prospected, pitched and closed the groups first deal outside the US with the UK's Independent which went live in August 2023
This partnership was delivering in excess of 30% month on month growth and on track to surpass year 1 forecasts (£400+K / month)
Coordinated cross-functional teams for streamlined workflow processes.
Guided organisational development with structured performance management systems.
Oversaw financial operations to ensure fiscal stability of the organisation.
Led team for successful project outcomes.
Established partnerships for expansion opportunities.
Directed resources to maximise productivity levels.
Bolstered client relations for increased customer satisfaction rates.
Introduced innovative solutions with a focus on problem-solving and critical thinking skills.
Maintained agile, responsible organisation with sustained revenue growth by monitoring industry forecasts, honing budgets and adjusting marketing strategies.
Maintained organisational compliance with applicable legislation and regulations.
Sales Director
Stickyeyes
Leeds, UK
01.2006 - 06.2021
Company Overview: Joined boutique Search Marketing agency Stickyeyes as employee no.9 to drive growth in an emerging marketing channel (SEO and PPC), ultimately growing the business to 220 full time employees and a c£20M turnover
A strategy of diversification across verticals from Online Gambling to Ecommerce, Travel, Pharmaceutical and Financial Services was extremely effective during the 2017-2021 earnout period
Key client wins included: MBNA Bank, Tesco Bank, Enova Financial, Ladbrokes, Sky Betting and Gaming, Gala Bingo/Casino, Imperial Tobacco, Phones 4U, Dreams, ghd, Sofology, Saga, MyProtein, Gilead Pharma, Shire Pharma, Motors.co.uk …
Established a specialist iGaming division in 2018 (iGaming by Stickyeyes), growing the teams contribution from £.5M to 3M t/o over 3 years
Key client wins included 888, William Hill, Gala Coral, Catena Media, Gambling.com, DraftKings, Gamesys and Pokerstars
Deal value from £120K to £1M+ per annum in recurring fee income
Average client retention 4+ years
Joined boutique Search Marketing agency Stickyeyes as employee no.9 to drive growth in an emerging marketing channel (SEO and PPC), ultimately growing the business to 220 full time employees and a c£20M turnover
Left Stickyeyes in mid 2021 after 14 years and the completion of the successful four year earn out and final payout
Ensured regulatory compliance in all commercial operations, maintaining corporate integrity.
Developed strategic sales plans to enhance market presence.
Built strong relationships with key clients for long-term business growth.
Strengthened team performance through effective coaching and mentoring.
Streamlined sales processes to improve operational efficiency.
Identified new business opportunities, driving company expansion.
Managed cross-functional teams for collaborative business success.
Optimised sales tactics based on comprehensive market analysis.
Navigated complex negotiations to achieve favourable outcomes.
Drove process improvements by implementing innovative sales strategies.
Achieved revenue growth by targeting untapped markets.
Elevated customer satisfaction levels with proactive client management.
Strengthened revenue opportunities by developing tailor-made sales strategies based on industry trend and competitor analysis.
Established and maintained positive, profitable client relationships through superb communication.
Created and managed client contracts, negotiating positive, profitable terms to aid target revenue attainment.
Cultivated strong relationships with key organisations and professionals to support future business growth objectives.
Monitored and analysed market trends and competitive offerings to identify opportunities for segment expansion.
Built long-term relationships with customers and generated referrals from existing clients.
Managed client relationships from early stages of sales process through to post-sales
Achieved and exceeded sales targets in line with client growth across all products and services.
Delivered professional sales presentations, creatively communicating product quality and market comparisons to prospective clients.
Generated sales forecasts to inform resource allocation and project management.
Recruitment Consultant
Various
UK, UK
01.1999 - 01.2006
Worked in IT recruitment at a time of high sector growth
Developed a niche for the emerging Search Engine Marketing sector which ultimately led to me joining Stickyeyes
Identified potential candidates for client requirements through active sourcing methods.
Managed relationships with hiring managers to understand their recruitment needs and timelines.
Conducted pre-interview screening calls to assess candidate suitability and interest.
Formulated effective job descriptions for various roles across industries.
Coordinated interview schedules between candidates and clients, ensuring seamless communication.
Enhanced candidate database by actively reaching out to prospective talent on professional networking platforms.
Assisted in negotiating employment terms between successful candidates and clients, ensuring a win-win situation.
Participated in career fairs and networking events to promote the recruitment agency's services.
Upheld strict confidentiality of all client and candidate information as per data protection guidelines.
Kept abreast with latest trends in the recruitment industry by attending relevant seminars and training's.
Offered guidance around interview preparation techniques to registered candidates, enhancing their chances of success.
Tailored CVs of registered candidates according to specific job requirements before sending them over to clients.
Ensured timely closure of open positions by proactively coordinating between clients and candidates throughout the recruitment process.
Print & Packaging sector
Various
UK, UK
01.1989 - 01.1999
Started my career with Jarvis Porter Group as a Junior Account Exec working with Whisky and Shampoo brands
Completed various roles from Account Executive to National Sales Manager over ten years before seeing greater potential for career growth in the recruitment sector
Maintained compliance, ensured all packages met regulatory standards.
Streamlined operations through effective communication with suppliers and vendors.
Ensured continuity in supply chain processes through meticulous planning and coordination.
Executed account reviews, providing valuable insights and strategic recommendations.
Education
A-level -
Mount St Marys
Leeds
Skills
Proficient with various CRM packages
Excel
Team player
Commercial focus and acumen
Networking
Presentation skills
Pipeline Management
Problem-solving
Time management
Public relations
Communication skills
Marketing
Customer-focused
Team building
Custom
Married with four school age children. IRFC qualified Youth Rugby Union coach with Enniscorthy RFC. I enjoy keeping physically fit and brave year round sea swimming.
Affiliations
Rugby Coaching
Health and Fitness
Family
Socialising
Beach and Outdoors
Timeline
Head of Partnerships
Find.Co
05.2024 - 11.2024
Vice President Media Partnerships
GDC Media Ltd (Gambling.com)
01.2021 - 01.2024
Sales Director
Stickyeyes
01.2006 - 06.2021
Recruitment Consultant
Various
01.1999 - 01.2006
Print & Packaging sector
Various
01.1989 - 01.1999
A-level -
Mount St Marys
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