HubSpot
Innovative Marketing leader with 8+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.
Competent Marketing Manager adept in driving company growth through implementing strategies. Dedicated team leader proficient in assessing market trends and customer needs to develop targeted marketing campaigns.
Managed and executed strategic marketing devising goals and budgets, built frameworks for lead generation and conversion. Planned events and coordinated scientists, engineers and mathematicians from tech companies to vacation camps, to share their expertise with young people through joint experiments, problem-solving and careers coaching. Monitored, analysed and evaluated PR efforts to optimise communication channels, creating radio, newspaper, online and social media advertisements, using SEO tools such as Google Insights and Trends.
Managed marketing and school recruitment activities across the United Arab Emirates, Taught and created workshops to 3000 high school students, increased student admissions for both the Foundation and Undergraduate programs.
Developed multi-channel marketing campaigns which included executing radio, TV, online advertisement and social media campaigns in the United Arab Emirates and the Philippines. Direct reporting lines to the Marketing Director and CEO providing progress reports on accounts, and wrote grants and proposals for government funding.
Analytics and SEO
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MailChimp
Google Analytics