Nirbhay Bhati
Dublin
Summary
Highly motivated and results-driven business professional with a Master’s in Marketing & Retail Innovation and a solid foundation in business principles, digital marketing, and retail strategy. Combines hands-on customer service experience with technical expertise in web development and data analytics to design and execute integrated marketing strategies that drive measurable results. Passionate about bridging the gap between digital and traditional marketing to create seamless customer experiences. Adept at critical thinking, problem-solving, and collaborative teamwork, with a proven ability to deliver innovative solutions that enhance business performance and customer engagement.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Customer Assistant
Tesco Stores
01.2023 - 01.2024
- Managed product quality-maintained stock levels, and organized shelf displays to optimize store appearance
- Assisted colleagues in day-to-day operations, contributing to overall store efficiency and customer satisfaction
- Delivered exceptional customer support by effectively addressing inquiries and ensuring a positive shopping experience
- Acted as the first point of contact for customers, efficiently resolving inquiries and providing empathetic support to enhance customer satisfaction and loyalty
- Assisted in inventory management through regular stock counts, product rotation, and timely replenishment to maintain optimal inventory levels
- Adapted to high-pressure situations during peak periods, contributing to a collaborative team environment and ensuring a smooth store operation
- Efficiently processed transactions using the point-of-sale system, ensuring accuracy with both cash and electronic payments
Web Developer Intern
IBirds Software Company Pvt. Ltd.
01.2023 - 03.2023
- Gained comprehensive exposure to full-stack web development while working on client projects
- Applied digital marketing essentials to support online brand presence and customer engagement initiatives
- Configured and integrated Google Analytics and tracking tools to monitor website traffic, user behavior, and key performance metrics, providing actionable insights for marketing strategy optimization
- Assisted in A/B testing of web elements, such as call-to-action buttons and page layouts, to identify best-performing strategies and improve overall conversion rates
- Collaborated with design and marketing teams to ensure seamless integration of functionality and appealing visual elements
- Utilized data visualization techniques to present key insights to stakeholders, aiding in strategic decision-making
- Designed and launched targeted email marketing campaigns using tools like Mailchimp, increasing open rates by 20% through A/B tested subject lines and content
- Conducted competitor analysis and keyword research using tools like SEMrush, Ubersuggest, and Google Keyword Planner
- Monitored Google Analytics to report traffic sources, user behavior, and content performance to the marketing team
- Supported in setting up and managing Google Ads campaigns, tracking CTR, impressions, and conversions
- Developed and tested web pages for cross-browser compatibility and mobile responsiveness
- Regularly contributed to team brainstorming sessions for campaign ideas and user experience improvements
- Created internal documentation and guides for common development tasks and social media processes for future interns
- Received positive feedback from mentors for proactive learning and ability to adapt quickly to new tools and tasks
Social Media Executive
Lights Out Cafe
01.2022 - 12.2022
- Managed end-to-end content creation for Instagram, Facebook, and YouTube Shorts, including food styling, photography, videography and caption writing
- Scheduled and planned consistent content calendars using tools like Meta Business Suite and Canva, aligning with special events, seasons, and promotions
- Built a strong brand aesthetic and storytelling approach across feeds to reflect the unique “Lights Out” dining experience
- Responded promptly to DMs, comments, and tags, fostering a strong sense of community and improving customer service via social media
- Partnered with local influencers, food bloggers, and micro-creators for content collaborations and giveaways, helping reach new audiences organically
- Created behind-the-scenes (BTS) content and customer testimonial videos to boost authenticity and trust
- Planned and executed monthly content calendars with a mix of promotions, behind-the-scenes, food prep videos, team shoutouts, and customer testimonials
- Launched themed hashtag campaigns like #LightsOutNights and #FoodUnderStars, driving user-generated content and community engagement
- Collaborated with local food bloggers and micro-influencers to run giveaways and tasting events, increasing reach and boosting online reservations by 30%
- Implemented real-time engagement tactics like polls, Q&As, countdowns, and location tags to increase story views and interaction rates by 60%
- Analyzed Instagram Insights weekly to track growth, identify top-performing content, and fine-tune future strategy
- Boosted brand awareness by creating and implementing innovative social media campaigns.
- Executed successful hashtag campaigns that encouraged user-generated content submissions while boosting brand recognition.
Education
Master's - Marketing & Retail Innovation
UNIVERSITY
09.2024
Bachelor's - Engineering, Information Technology
NHCE
05.2023
Skills
- Digital Marketing Strategy & Campaign Management
- SEO & SEM Optimization
- CRM & Marketing Automation Tools
- Content Marketing & Social Media Advertising
- Project Coordination
- Email Marketing & Automation
- Data Analytics & Performance Reporting
- Market Research & Consumer Insights
- Website Management & UX Optimization
- Supply Chain Optimization
- Conversion Rate Optimization (CRO) & A/B Testing
- Team Leadership & Supervision
- Digital Advertising & Media Buying
- Stakeholder Engagement & Client Relations
- Problem Solving
- Coordination & Cross-Functional Collaboration
- E-commerce & Online Sales Strategies
- Technical Planning
- Operational Management
- Customer Service
- Effective Communication & Presentation Skills
- Sales Inbound & Outbound
- Business Development
- CRM Management & Customer Retention Strategies
- Adaptability & Continuous Learning
- Complaint handling
- Goal driven
- Strong communication and interpersonal skills
Certification
- Cloud Computing (Amazon Web services)
- Google Digital Marketing and E-commerce
- HubSpot Marketing Software
- HubSpot Sales Software
- Nielson
LANGUAGES
English
Hindi
Hobbies and Interests
Stock Market, Volunteering at a charity center, Travelling, Budgeting, 8 ball pool
Timeline
Customer Assistant
Tesco Stores
01.2023 - 01.2024
Web Developer Intern
IBirds Software Company Pvt. Ltd.
01.2023 - 03.2023
Social Media Executive
Lights Out Cafe
01.2022 - 12.2022
Bachelor's - Engineering, Information Technology
NHCE
Master's - Marketing & Retail Innovation
UNIVERSITY
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