Mohit Patyal
Gurgaon
Summary
Developed skills in fast-paced, collaborative environment, focusing on data analysis and strategic decision-making. Possesses strong ability to interpret data and provide actionable insights for product improvement. Seeking to transition into new field where analytical thinking and problem-solving skills can be applied to drive success.
Overview
4
4
years of professional experience
Work History
Senior Business & Product Analyst
BeatO
03.2024 - Current
- Optimized Data Pipelines: Enhanced data processing workflows, reducing execution time by 30% and achieving a 70% cost reduction (~₹6L/month), enabling real-time decision-making
- LTV & CM2 Enhancement: Developed advanced analytics for Customer Lifetime Value (LTV), optimizing acquisition and retention strategies, leading to a 6% improvement in CM2
- Customer Segmentation & Personalization: Implemented RFM-based segmentation, driving 30% growth in app-driven revenue and increasing user engagement by 46% through hyper-personalized experiences
- Homepage Personalization: Designed and implemented dynamic homepage experiences based on behavioral insights, resulting in a 30% uplift in app-driven revenue and a 46% improvement in engagement metrics
- Lead Quality & Conversion: Established a predictive lead scoring framework, boosting conversion rates by 25%, reducing unqualified leads, and enhancing sales efficiency
- Marketing ROI Optimization: Spearheaded Analytics Requirement Documents (ARD) for App and LP events and table instrumentation, increasing tracking accuracy by 46%, leading to enhanced marketing attribution and campaign efficiency
- Product Recommendation System: Engineered a data-driven recommendation engine, doubling in-app sales conversion, generating an incremental ₹20L/quarter in revenue
- WhatsApp Engagement Strategy: Designed hyper-personalized WhatsApp messaging campaigns, improving customer engagement and achieving a 3% MoM revenue growth
- User Monetization Enhancement: Led initiatives to increase early-stage monetization, raising new user transaction rates from 2.3% to 8% within M0, significantly improving revenue realization
Business Analyst II
Vahan
08.2022 - 04.2024
- Zomato Growth Project: Managed end-to-end growth strategy, scaling monthly placements from 2K to 4.5K within 6 months, contributing to a 2.5% increase in CM and sustainable expansion
- Data Accuracy & Process Optimization: Identified and resolved critical data discrepancies, improving data integrity to 99% accuracy, ensuring consistent and reliable business reporting
- Operational Efficiency: Transitioned support operations from calls to chat-based systems, enhancing response times and optimizing P&L impact through cost-effective engagement
- Dashboard Development: Developed and automated Redash dashboards tracking 45+ business metrics, enabling leadership with actionable, real-time insights for strategic decision-making
- Negotiation & Margin Growth: Led data-driven negotiations with key clients, securing profitable terms and maintaining a 15% gross margin, leveraging past trends and predictive analytics
- Team Leadership: Expanded the tele-calling team's efficiency, increasing daily onboarding from 25 to 100, translating into an additional ₹6L/month revenue contribution
Senior Executive
EXL Services
12.2020 - 07.2022
- Churn Reduction: Conducted deep-dive retention analytics, reducing customer churn by 2-3%, strengthening long-term engagement and revenue sustainability
- Data-Driven Insights: Designed and deployed interactive Power BI dashboards, streamlining reporting processes and cutting reporting time by 40%
- Operational Efficiency: Delivered data-backed strategic insights to onshore teams, leading to a 15% improvement in operational efficiency and process optimization
Education
B.Tech & M.Tech - Computer Science
NIT Hamirpur
Hamirpur Himachal Pradesh06.2020
Skills
- SQL
- Redash
- BigQuery
- Metabase
- Excel
- Business Process Improvement
- Data Analysis & Visualization
- Stakeholder Management
- Product Improvement
- Pricing strategy
Education And Certifications
NIT Hamirpur, B.Tech & M.Tech, Computer Science, 7.7
Foundations: Data, Data, Everywhere, Coursera
Timeline
Senior Business & Product Analyst
BeatO
03.2024 - Current
Business Analyst II
Vahan
08.2022 - 04.2024
Senior Executive
EXL Services
12.2020 - 07.2022
B.Tech & M.Tech - Computer Science
NIT Hamirpur
Similar Profiles
Ankit WaliaAnkit Walia
Operations Manager at BeatOOperations Manager at BeatO
Harsha DevnaniHarsha Devnani
SDE2-Android at BeatOSDE2-Android at BeatO
Gaurav YadavGaurav Yadav
Asst.Manager E-Commerce at BeatOAsst.Manager E-Commerce at BeatO