Matthew Sterry
Dublin
Summary
Dynamic and solutions-focused leader with extensive experience in retail management, customer success, warehouse leadership, and team development. Recognised for stepping into roles and rapidly improving operational performance, culture, and customer satisfaction. Strong in coaching, KPI management, problem-solving, and delivering exceptional brand-aligned service. Adept at leading high-performing teams, enhancing processes, and driving commercial success.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Store Manager
AllSaints
01.2024 - Current
- Lead and develop a high-performing retail team aligned with AllSaints’ brand values, tone, and service standards.
- Drive daily, weekly, and monthly commercial performance, consistently focusing on conversion, UPT, ATV, and client experience metrics.
- Deliver exceptional customer service through coaching, real-time feedback, and on-floor presence.
- Ensure operational excellence across stock management, visual merchandising, product presentation and store compliance.
- Recruit, train, and develop talent, conducting structured 1:1s, performance reviews, and succession planning.
- Create a motivated culture built on communication, accountability, and high execution standards.
- Strategically plan schedules to meet traffic patterns, payroll targets, and peak trading demands.
- Maintain strong loss-prevention awareness, store safety standards, and security procedures.
- Partner with regional management, head office teams and external stakeholders to support store success.
- Lead by example, embodying the brand ethos, styling guidelines, and customer-centric behaviours.
Customer Success Coordinator
The Fruit People
06.2023 - 12.2024
- Lead and manage the merchandising team, including monthly 1:1s, ongoing training, and onboarding for new hires.
- Managed product suite for high-value clients, including strategic upselling and cross-selling.
- Conducted comprehensive site inspections and reviews.
- Supported new customer onboarding alongside the Customer Success Manager.
- Liaised with internal departments and external stakeholders to ensure seamless customer experience.
- Analysed KPIs and performance data to identify trends and improvement opportunities.
- Managed complaints, resolved issues promptly, and ensured accurate recording of actions.
- Delivered customer support via email, phone and webchat.
- Supported merchandising and delivery operations when required.
Warehouse Team Leader
Nice-Pak International
01.2020 - 05.2023
- Managed operations across four shifts with responsibility for over 30 warehouse staff.
- Allocated tasks, set timelines, and ensured smooth execution of daily activities.
- Provided leadership, coaching, and performance guidance to support team development.
- Identified performance concerns and implemented corrective action aligned with company policy.
- Conducted audits, managed cleaning schedules, and oversaw health & safety compliance.
- Delivered monthly performance reviews and annual appraisals.
- Planned staffing to meet production and efficiency requirements.
- Carried out racking inspections, completed accident investigations, and participated in safety committees.
- Led stock management activities, including monthly and annual stock takes.
- Developed and maintained standard operating procedures.
Raw Materials Section Leader
Nice-Pak International
06.2016 - 01.2020
- Implemented improved structures and procedures to create a more efficient work environment.
- Managed material distribution and ensured readiness for production plans.
- Coordinated with multiple departments to resolve issues and maintain workflow.
- Oversaw receipt, booking, and transfer of goods using systems such as QAD, Workbench, Word, and Excel.
- Managed workload allocation and maintained high communication standards across functions
Warehouse Section Leader
Nice-Pak International
01.2010 - 06.2016
- Managed fast-paced warehouse operations with high volumes and tight deadlines.
- Conducted quality control checks and adhered to strict health & safety procedures.
- Supported training for machine operation and booking processes.
- Provided flexibility through extended working hours and cover during absences.
- Operated FLT counterbalance and PPT (fully licensed).
Customer Service & Sales Accounts Manager
Bank of America
02.2006 - 06.2010
- Trained and onboarded new team members, ensuring consistent service quality.
- Coached low performers and supported continuous development.
- Collaborated daily with sales, marketing, and administration teams to meet business objectives.
- Delivered exceptional customer service, resolved issues, and maintained compliance with service guidelines.
- Managed workflow and team productivity to consistently exceed service targets.
- Achieved monthly sales performance above target in a fast-paced, goal-driven environment.
Education
AVCE - Business
Deeside College
Flintshire, UK01.2002
High School Diploma -
John Summer High School
Queensferry, UK01.1999
Skills
- Team Leadership & Development
- Performance Monitoring & KPIs
- Customer Success & Relationship Building
- Multitasking & Prioritization
- Staff Training & 1:1s
- Problem-Solving & Conflict Resolution
- Scheduling & Work Delegation
- Reporting & Data Management
- Policy & Process Improvement
- Professionalism & Reliability
- Employee Evaluation
- Adaptability & Resilience
- Professional Strengths
- Calm under pressure
- Highly organised and reliable
- Strong problem-solver
- Adaptable to changing priorities
- Quick decision-maker
- High personal standards of professionalism
- Results-driven yet people-focused
Certification
- HACCP Level 1 & Level 2
- ETCAL Level 2 NVQ Diploma in Business Improvement
ADDITIONAL STRENGTHS
- Calm under pressure
- Highly organised and reliable
- Strong problem-solver
- Adaptable to changing priorities
- Quick decision-maker
- High personal standards of professionalism
- Results-driven yet people-focused
Timeline
Store Manager
AllSaints
01.2024 - Current
Customer Success Coordinator
The Fruit People
06.2023 - 12.2024
Warehouse Team Leader
Nice-Pak International
01.2020 - 05.2023
Raw Materials Section Leader
Nice-Pak International
06.2016 - 01.2020
Warehouse Section Leader
Nice-Pak International
01.2010 - 06.2016
Customer Service & Sales Accounts Manager
Bank of America
02.2006 - 06.2010
AVCE - Business
Deeside College
High School Diploma -
John Summer High School