LILIANA ARGUETA
LIMERICK,IRELAND
Summary
I have 13 years of sales experience, specializing in developing a portfolio of legal and natural clients, working as an e-services analyst, and cross selling, with excellent customer service. I am experienced in leading new projects with digital signatures, and leading benchmarking of payment products and tax management
Overview
15
15
years of professional experience
5
5
years of post-secondary education
Work history
Sales manager
Bank of America
EL SALVADOR, SAN SALVADOR
11.2010 - 07.2023
- Set highest personal performance standards for self.
- Planned and developed strategies to increase sales territory positioning, exceeding company targets.
- Monitored sales team performance, providing effective training to help reach revenue and profit targets.
- Created and directed sales team training and development programmes.
- Analysed sales to identify top-performing products.
- Achieved exceptional client satisfaction feedback and ratings.
- Identified and qualified new sales prospects to continually meet targets.
- Oversaw planning and execution of targeted sales and marketing strategies.
- Generated ideas and concepts for paid ad content, monitoring spend against performance for continued profit improvements.
- Coordinated and managed paid marketing campaigns on different platforms, carefully overseeing results to deliver maximum ROI.
- Organised special sales at specific times to drive customer engagement and move high volumes of products.
- Supported front-line sales teams with well-coordinated administrative operations.
Marketing executive
marketing plus
EL SALVADOR, EL SALVADOR
11.2008 - 12.2009
- Conducted market research to identify key customer segments and target audiences.
- Developed strategy for social media marketing with cohesive messaging across multiple platforms.
- Defined business strategies and roadmaps to drive performance across sales, promotions and marketing departments.
Education
Bachelor of Business Administration - MARKETING
Technological University of El Salvador
EL SALVADOR 06.2013 -
SEMINARS - ECONOMIC TRENDS
Technological University of El Salvador
EL SALVADOR 01.2013 - 01.2018
LEVEL B1 - ENGLISH
NED COLLEGE
IRELAND 09.2023 -
Skills
- Sales office management
- Technical presenting
- Rapport and relationship building
- Sales process
- Customer rapport
- Recruiting and hiring
- Idea generation
- Team oversight
- Key account development
- Excel proficiency
- National account management
- Profit and revenue-generating strategies
- Financial records analysis
- Market intelligence
- Brand-building strategies
- Communication and engagement techniques
- Sales and market development
- Energetic
Languages
English
Intermediate
Spanish
Native
Timeline
LEVEL B1 - ENGLISH
NED COLLEGE
09.2023 -
Bachelor of Business Administration - MARKETING
Technological University of El Salvador
06.2013 -
SEMINARS - ECONOMIC TRENDS
Technological University of El Salvador
01.2013 - 01.2018
Sales manager
Bank of America
11.2010 - 07.2023
Marketing executive
marketing plus
11.2008 - 12.2009
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