Kevin Lally
Drogheda
Summary
Multilingual Irish professional with experience in SaaS and Fintech Sales, and Social Media Trust & Safety roles in the UK/I, Benelux and Spanish markets.
I hold an Honours degree in Media Studies and Spanish from Dublin City University.
Most recently, I have been working in Business Development at Rippling, where I honed my skills in cold calling, consultative selling, and building strong client relationships through strategic prospecting into companies with challenges that our product could help solve best.
I am eager to continue learning and expanding on my professional experiences, seeking an environment where my skills are nurtured and valued.
Overview
8
8
years of professional experience
Work history
Business Development Representative (Benelux)
Rippling
Dublin
07.2025 - Current
- Prospected and qualified new business opportunities by identifying, researching, and engaging high-potential companies across Belgium and the Netherlands that could benefit from Rippling’s unified workforce platform to reach and exceed a monthly target of 6 SQOs (Sales Qualified Opportunities).
- Generated a consistent pipeline of high-quality leads through outbound calls (70+ per day), personalised emails, and LinkedIn outreach (8+ new accounts per day).
- Clearly articulated Rippling’s differentiated value proposition, demonstrating how a single platform replaces fragmented tools and manual processes, thus leading to efficiency gains across payroll, HR, IT, and compliance.
- Worked cross-functionally with Sales, Marketing, and Growth teams to iterate on messaging, targeting, and outreach strategies
- Created and contributed to over $100k of Closed-Won revenue for the business.
Sales Development Representative (UK/I & EMEA)
Rippling
Dublin
02.2024 - 06.2025
- Consistently achieved key performance indicators (KPIs), including making 50+ daily calls, maintaining a well-organised email inbox, and leveraging LinkedIn for prospecting to meet a monthly target of 20 Sales Qualified Opportunities (SQOs).
- Partnered with the marketing team to design and execute targeted campaigns, prospecting companies that fit Rippling's Ideal Customer Profile (ICP), effectively increasing the potential for high-quality sales opportunities.
- Utilised active listening and relationship-building techniques to assess customer needs, establish rapport, and clearly communicate Rippling’s value proposition, fostering strong connections with prospects.
Lead Generation Executive
BOI Payment Acceptance
Dublin
08.2023 - 01.2024
- Became a product expert in BOIPA's product offerings, effectively communicating how their solutions enhance payment processing for businesses.
- Gained in-depth knowledge of the Fintech and payment acceptance market, highlighting the advantages of our solutions over competitors.
- Conducted proactive cold outreach to small and medium-sized enterprises (SMEs) to consistently generate a targeted number of qualified sales opportunities each month (80 outbound calls per day).
- Collaborated with the Corporate Sales team to arrange meetings for Enterprise representatives who could generate higher annual revenue for the company.
Quality Analyst (Spanish Market)
Tiktok
Dublin
06.2021 - 08.2023
- Conducted quality audits on moderation decisions to assess accuracy, consistency, and policy adherence to ensure we surpassed the agreed 93% quality accuracy between TikTok and the vendor.
- Delivered clear, data-driven quality reports to support performance improvement and risk reduction
- Collaborated with cross-functional teams (policy, training, operations) to refine guidelines and workflows
Community Operations Analyst (UK/I)
CPL
Dublin
05.2018 - 05.2021
- Collaborated on both policy improvement and implementation initiatives to enhance user experience, consistently achieving our 95% quality target each month.
- Generated valuable insights from market trends to share with our cross-functional partners, highlighting instances where content should have been flagged but wasn’t, which improved inter-team collaboration and streamlined processes.
- Oversaw multiple Facebook and Instagram queues—including Messenger, grooming, and IG access - while consistently maintaining a 98% quality target.
- Provided training to new employees on queue processes and the guided review system, enabling them to improve their decision accuracy from 95% to 98% within their first month.
Education
Bachelor of Arts - Media & Spanish
Dublin City University
Dublin05.2018
Erasmus year - Spanish
Universidad de Alicante
Alicante 07.2017
CEFR Fluency test - Spanish
Universidad de Alicante
Alicante07.2017
Skills
- English - Native level proficiency
- Spanish - Native level proficiency
- Italian - Full Professional working proficiency
- Salesforce
- Outreach
- Sales-Navigator (SFDC)
- Cold calling
- Email Marketing
- Strategic Consulting
- MEDDIC
- BANT
- Microsoft PowerPoint
- Microsoft Excel
- Interpersonal skills
- Data Analysis
Timeline
Business Development Representative (Benelux)
Rippling
07.2025 - Current
Sales Development Representative (UK/I & EMEA)
Rippling
02.2024 - 06.2025
Lead Generation Executive
BOI Payment Acceptance
08.2023 - 01.2024
Quality Analyst (Spanish Market)
Tiktok
06.2021 - 08.2023
Community Operations Analyst (UK/I)
CPL
05.2018 - 05.2021
Bachelor of Arts - Media & Spanish
Dublin City University
Erasmus year - Spanish
Universidad de Alicante
CEFR Fluency test - Spanish
Universidad de Alicante