Dynamic and results-driven individual with extensive experience in managing flagship stores, opening new retail locations, and leading high-performing teams. Proven track record in achieving KPIs, driving sales growth, reducing losses, and ensuring customer service excellence. Skilled in visual merchandising, brand promotion, inventory control, and staff development, with strong leadership and problem-solving abilities.
• Oversaw daily store operations, scheduling, staff management, and reporting.
• Managed stock control, supplier relations, and cash handling.
• Successfully supported the opening of a new joint store, establishing processes and standards from launch.
• Led and developed a team, achieving strong sales performance and customer satisfaction.
• Implemented merchandising strategies and seasonal campaigns to boost turnover.
• Handled cash flow, complaints, and deputized for the CEO during absences.
• Improved store appearance and customer-facing environment, strengthening brand image.
• Built stronger client relationships, increasing loyalty and repeat business.
• Introduced operational improvements that boosted productivity and efficiency.
• Contributed to a measurable increase in company turnover.
• Managed high-profile flagship stores (Wicklow St., Grafton St.) with teams of up to 13 staff members.
• Supervised daily operations, rosters, performance tracking, and reporting.
• Improved customer service standards and reduced complaints through staff training and motivation.
• Consistently achieved and exceeded sales and KPI targets.
• Strengthened inventory control, reducing stock losses and shrinkage.
• Implemented "Win at POS" merchandising program with ECCO EMEA and VM agency TRC (2018)
• Assisted Store Manager in daily operations, rostering, and financial reporting.
• Supported recruitment, onboarding, and staff development.
• Ensured compliance with merchandising standards and store presentation.
• Handled escalated customer complaints, achieving high resolution rates.
• Boosted sales by promoting upselling techniques and A&A products.
• Delivered high-level customer service, product knowledge, and aftercare support.
• Maintained store presentation and assisted with stock replenishment.
• Actively supported seasonal campaigns and promotions.
Store & Team Management
New Store Openings
KPI & Sales Target Achievement
Customer Service Excellence
Visual Merchandising & Campaign Execution
Inventory & Loss Prevention
Rosters & Workforce Planning
Staff Recruitment & Training
Cost & Expense Control
Conflict Resolution & Problem-Solving