Jonnie White

• Led end-to-end delivery of high-impact eCommerce website and lead generation sales funnel projects for diverse clients.
• Defined project scope, created project plans, and managed schedules across 10–20 concurrent projects.
• Maintained strong client relationships by serving as the single point of contact throughout the project lifecycle.
• Coordinated cross-functional teams (design, development, CRO) to deliver projects on time, within scope, and on budget.
• Responsible for quality assurance and testing (QAT) to ensure functional and visual excellence across devices and browsers.
• Produced detailed project documentation and development briefs, ensuring smooth collaboration and efficient delivery.
• Managed project handovers, ensuring clients received well-documented, conversion-focused websites ready for launch.

Key Achievements:

• Successfully delivered 60+ web projects (sales funnels, eCommerce websites, landing pages) with a combined value exceeding $2M.
• Consistently managed 10–20 projects at once, balancing priorities and maintaining high client satisfaction.
• Controlled project portfolios of $300K–$500K, ensuring profitability and strong ROI for the agency.
• Improved delivery efficiency by streamlining project documentation and QA processes, reducing rework and post-launch issues.
• Project Manager of The Year 2024.

• Led project management office to enhance governance and compliance across organizational projects.
• Worked closely with COO and executive team to align project portfolio with digital strategy.
• Facilitated cross-functional collaboration between stakeholders to ensure alignment on project objectives.
• Developed and implemented strategic project methodologies to improve efficiency in project delivery.
• Led monthly PMO meetings for the executive team and created monthly reports.
• Instilled a data driven mindset amongst project managers to inform decision making.

• Led cross functional teams through the entire project life cycle, driving successful outcomes while meeting objectives and stakeholder expectations.
• Confident in eliciting requirements, developing project plans and communicating them to all stakeholders.
• Assessment Process Transformation (Digital Transformation): Led the replacement of a legacy marking and grading system with a new LMS (SaaS). Facilitated initiation workshops and process analysis sprints. Created process maps and system integration maps to identify potential areas for streamlining the assessment process. Successfully reduced operational risks and improved efficiencies. Decreased operational costs by +20%.
• IOB Learn 2.0 (UX development): Managed the development of IOB Learn 2.0, a digital learning experience platform (LXP), focusing on improving UX. Created user stories, facilitated UX research and analysed data to create and drive project deliverables. Worked with vendors daily to achieve milestones. Responsible for implementation. Achieved a significant increase in user engagement and satisfaction.
• Website 2.0 (Web development): Managed the website redevelopment project, enhancing course discoverability and UX. Acted as both project manager and scrum master, using Jira confluence. Responsible for implementation. Achieved a lower click-through rate to courses, a 15% increase in course page views and improved course sales.

• Developed and supported digital operations, systems and products. Multifaceted contributions aimed to enhance digital experiences for customers, streamline processes, and maintain high-quality performance across digital products and platforms.
• Business analyst - played a pivotal role in the organization’s digital transformation by identifying process inefficiencies and recommending digital solutions that streamlined workflow. Facilitated workshops for process analysis and created system integration maps. Developed an in-depth understanding of digital systems (functionality, integration, limitations) and leveraged this to provide business value.
• Data Analyst - Analyzed reports from digital systems using tableau and SQL to create insights on performance and ongoing issues. Highlighted the relationship between content engagement and course enrollment on the LXP. Used this to tailor marketing strategy and promote relevant courses resulting in an increase in sales and revenue.
• Digital Product Manager - Led the implementation of a new online learning experience platform (LXP) for IOB’s 33,000 members. Executed business and marketing strategy on the platform. Facilitated daily standups with multiple international vendors to identify, prioritize and troubleshoot defects. Pioneered free trial membership to drive member acquisition by collaborating with the business and vendors. Exceeded KPI for member retention by +100% (Target:20%, Result: +40%).
• UX Researcher and Designer - Conducted user research to identify pain points and preferences resulting in a decrease of related calls and queries. Designed user-friendly interfaces that lead to a lower click-through rate and decreased related keyword searches by +30%. Technical skills in Figma and Photoshop. Specialized in usability testing, wireframing and qualitative and quantitative data analysis.
• UAT Test Lead - Designed, led and managed UAT sprints using Testrail and Jira. Meticulously assessed digital solutions to ensure they met user requirements and functioned seamlessly.

• Answered customer queries via phone, email and online chat. Collaborated with multiple departments to resolve issues. Gave in-depth information of the products and services offered by IOB. Experience as office admin and receptionist. Organized events, schedules and correspondence for executives.
• Technical skills in Salesforce as a CRM and database tool.
• Excellent interpersonal and customer service skills.
• Consistent top performer with notable mentions at staff meetings.