Summary
Overview
Work History
Education
Skills
Websites
Personal Information
Languages
Hobbies and Interests
Affiliations
Languages
Timeline
Generic

Evelyne Cao

Paris

Summary

Accomplished professional with over 20 years of global experience in operation roles and business transformation within multinational corporations such as Coca-Cola, Orange Business and Yahoo!. High potential at Coca-Cola excelling in Change Management, Project Management, and Stakeholder Management with deep expertise in financial planning, strategic resource allocation and driving transformation across our global network organization. Having led up to 10 direct reports and lived 10 years abroad (US, UK & Algeria), I’m uniquely positioned to successfully lead as a Finance Director.

Overview

22
22
years of professional experience

Work History

Global Finance director, Resource allocation

Coca-Cola Company (KO)
Paris
04.2023 - Current
  • Led transformative efforts in designing and implementing new processes, new tools and metrics facilitating optimized global Marketing spend allocation ($5B budget) across all Operating Units worldwide
  • Implementation of enterprise priorities investments for global consistent & robust performance efficiency & tracking across all functions and operating units.

Global Finance Director, Marketing

Coca-Cola Company (KO)
Paris
04.2021 - 04.2023
  • Led the restructuring of decision-making and accountability across 10 cross functional teams and reshaped and streamlined the worldwide Annual Business plan by introducing innovative tools and methodologies, elevating collaboration between Global functional teams and Operating units
  • Provided Financial reporting & insights to Global Marketing Category Presidents of Colas and Sparkling Flavors (60% of total Coca-Cola Net revenues), automated & externalized monthly reporting

France Senior Business Project Manager

Coca-Cola Company
Paris
03.2019 - 03.2021
  • Guided a team leading 10 cross-functional strategic priorities for Top Leadership, instituted measurable targets, and initiated corrective actions for underperforming areas
  • Created 30 training programs aimed at enhancing operational efficiency and promoting transformation and agile ways of working across the organization
  • Implementing new routines with the bottler to optimize coordination of Marketing spend and customer activation, re-adapting the calendar & prioritization during COVID
  • Organized all Marketing team events & Year-End Sales conference

Finance Controller France

Coca-Cola Company
Paris
05.2017 - 03.2019
  • Led a Full Audit in France involving various European teams, developing training materials utilized globally
  • Pioneered a Zero Base Work Marketing plan ($110M Marketing budget), introduced the New Financial system (Hyperion)
  • Actively managed Financial Closing & Forecast ($540M Net revenues).

France Finance Operations Manager

Coca-Cola Company
Paris
09.2013 - 05.2017
  • Developed workshops on Revenue Growth Management for Marketing & Commercial teams on New Value Sharing agreement with the bottler and its strategic implications
  • Initiated and contributed to implement a new revenue reporting tool (Microstrategy) for the first time
  • Provided Financial support to Marketing teams on all pack & flavour innovations & customer tenders
  • Became a key part of the worldwide Revenue Gross Management workstream.

North West Europe Finance Return On Investment Manager

Coca-Cola Company
Paris
02.2011 - 09.2013
  • Led several transformative projects from implementing Marketing Variance Analysis (MVA) project from end to end to creating easy-to-use Brand contribution tool
  • Led reviews & optimization for all Marketing spend for Western Europe across 11 countries for the leadership team, generating significant savings
  • Developed an extensive Marketing Management & Finance Reporting training & Roll out done in West Europe for the Marketing & Operations teams (130 people attended).

Europe Operations Finance manager

Yahoo! Europe
London
03.2008 - 02.2011
  • Managed the outsourcing of all European ad reports to a shared Service center in India
  • Created the first supply based financial planning model & forecast of metrics in Europe to improve network inventory monetization
  • Led the European implementation of the new display ad platform (APT), replacing 3 financial reporting systems
  • Created Display advertising guidelines explaining all metrics, products and systems
  • Providing insights and recommendation optimizing display advertising monetization of the Yahoo current products Europe.

Europe Senior Financial Planning analyst

Yahoo! Europe
London
07.2006 - 03.2008
  • Improved the Financial Closing & Forecasting process in a newly implemented complex BU / country matrix organization, following a reorganization
  • Implemented tools across Europe to enhance monitoring of internal & external marketing spend
  • Weekly reporting for Europe to senior management in Europe and in the US
  • Supporting the implementation of a new Chart of Account.

Europe Business Support analyst

YAHOO! FRANCE
Paris
08.2005 - 07.2006
  • Implemented weekly dashboards with metrics supporting the Managing Director
  • Monthly forecast & closing including business partnering with Country and European MD
  • Financial insights for new business development.

Finance Operations – Engineering

Orange Business
01.2004 - 08.2005
  • Responsible for a project of optimization & transformation of the network in 15 countries
  • Finance Award for the support of Engineering team & for the restructuring project
  • Strategic recommendations on cable costs & Validation of business cases for new projects.

FP&A analyst

Orange Business
10.2001 - 01.2004
  • Analysis, control & reporting of worldwide costs & training of employees on new software: Essbase
  • Implemented new financial reporting following the merger between Equant & Sita.

Education

Master of Business Administration (M.B.A.) -

Nicholls State University
01.2001

M.S.G. Maîtrise de science de gestion - Masters of Management -

Dauphine
01.1999

DEUG de Science Economique – Economics degree -

Paris II - Assas
01.1997

Skills

  • Financial management and reporting
  • Budget & forecasting
  • Business acumen
  • Leadership
  • Stakeholder management & communication
  • Tranformation
  • Advanced Excel & Powerpoint skills
  • ERPs including Essbase, Oracle, Hyperion
  • Project Management

Personal Information

Nationality: French

Languages

  • French
  • English
  • Vietnamese

Hobbies and Interests

  • Sports: BasketBall (competition), Crossfit, Power walks (54km & 100km)
  • Music (8 years in violin & flute)
  • Travels & Exploration including residency in the US (2 years), in London (7 years) and in Algeria (3 years)

Affiliations

  • Crossfit
  • Power walks (54km & 100km)
  • Music (Flute & violin)
  • Volunteering coaching

Languages

French
First Language
English
Proficient (C2)
C2

Timeline

Global Finance director, Resource allocation

Coca-Cola Company (KO)
04.2023 - Current

Global Finance Director, Marketing

Coca-Cola Company (KO)
04.2021 - 04.2023

France Senior Business Project Manager

Coca-Cola Company
03.2019 - 03.2021

Finance Controller France

Coca-Cola Company
05.2017 - 03.2019

France Finance Operations Manager

Coca-Cola Company
09.2013 - 05.2017

North West Europe Finance Return On Investment Manager

Coca-Cola Company
02.2011 - 09.2013

Europe Operations Finance manager

Yahoo! Europe
03.2008 - 02.2011

Europe Senior Financial Planning analyst

Yahoo! Europe
07.2006 - 03.2008

Europe Business Support analyst

YAHOO! FRANCE
08.2005 - 07.2006

Finance Operations – Engineering

Orange Business
01.2004 - 08.2005

FP&A analyst

Orange Business
10.2001 - 01.2004

Master of Business Administration (M.B.A.) -

Nicholls State University

M.S.G. Maîtrise de science de gestion - Masters of Management -

Dauphine

DEUG de Science Economique – Economics degree -

Paris II - Assas

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