Reading, writing, mind-mapping, acting.
Emmet Kelly
CDO, Data Governance, DPO
Dubai
Summary
Data governance, data protection, and compliance are essential to align customer data with business needs and objectives. Strategy, frameworks, processes, and procedures to enable easy, secure, and optimal operations. Information security specialist with a passion for aligning security architecture plans and processes with security standards and business goals. Extensive experience developing and testing security frameworks for cloud-based software. Versed in robust network defense strategies. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
26
26
years of professional experience
16
16
years of post-secondary education
Work History
Data Governance, Data Protection Officer, Compliance, RFP & Procurement
Nakheel PJSC
2023.05 - Current
- Directed overall data governance strategy, ensuring alignment with organizational goals
- Developed and implemented comprehensive data governance frameworks
- Oversaw data compliance measures
- Designed and managed data architecture integration
- Designed measures and procedures to ensure data privacy and protect against data leaks
- Liaised with legal teams to ensure data governance policies align with laws and regulations
- Developed policies and procedures for AI-related data governance
- Headed Data Protection creating Policies, Procedures, Impact Assessment, Training, Awareness, Breach, Vendor and Third Parties, Records, Audit, Monitoring, Risk
- Led Data RFP and Procurement for Data Governance and Data Protection Alignment
- Led data governance initiatives in corporate and commercial environments
- Aligned data governance with marketing, loyalty, sales, and customer care strategies
- Led procurement processes for data platforms
- Fostered relationships with stakeholders
- Established and monitored key performance metrics
- Implemented training programs and communication strategies
- Maintained high data quality standards
- Implemented measures to protect against unauthorized data access or leaks.
- Educated employees on the importance of data protection, fostering a sense of collective ownership over safeguarding confidential information.
- Oversaw third-party vendor relationships to ensure their compliance with company data protection standards and legal requirements.
- Ensured regulatory compliance with GDPR, PDPL, PIPL, and other relevant data privacy laws through continuous monitoring and updating of internal processes.
- Streamlined communication channels between departments regarding data protection concerns, promoting a culture of shared responsibility for safeguarding personal information.
Chief Data Officer, CIO, DPO, Data Compliance
YAP Global
2022.01 - 2022.05
- Designed and delivered complex data strategy
- Provided audit-ready data stack solution
- Developed Personal Data Protection data management framework
- Managed data stewards, owners, managers, and users
- Completed Digital Transformation for full data stack
- Designed and delivered data compliant Personalization and Notification suite
- Upgraded Customer Support software suite
- Delivered full BI Dashboard suite
- Implemented multi-cloud strategy
- Delivered Personalization for Customer Journeys
- Delivered Fraud and Transaction Monitoring solution
- Managed software procurement
- Recruited data experts
- Managed out-sourced solution providers
- Acted as Data Protection Officer.
Advanced Analytics, Data Monetization Lead (Director), Data Governance
Du / EITC
2020.01 - 2022.01
- Led Digital Data Transformation
- Developed End to End Data Strategy
- Implemented Full Stack Data Analytics and Reporting
- Developed AI Strategy
- Implemented Unified customer ID strategy
- Led Data Governance
- Designed and implemented Research Strategy
- Managed new data team
- Implemented full Data Strategy
- Designed Personalisation and Real-time Dynamic Messaging
- Led Data Governance for Barclaycard and Barclays
- Developed Data Connected Platform strategy
- Ensured Compliance, Legal and Regulatory alignment
- Developed social media API Hub
- Optimized AI-driven marketing data
- Developed New Data Cloning and Synthetic Data
- Developed Safe Data Insight Products.
Director Data Commercialization, Marketing, Data Governance
Barclaycard
2019.01 - 2020.03
- Delivered Financial Insight and New Product Development strategy
- Led Data Governance
- Developed Loyalty and Data Collaboration Strategy
- Developed Data Connected Platform strategy
- Ensured Compliance, Legal and Regulatory alignment
- Developed AI-driven marketing data optimisation
- Developed New Data Cloning and Synthetic Data
- Developed Safe Data Insight Products.
Data Commercialization, Product Dev, Data Integration, GDPR for Data Governance
AIB
2016.01 - 2018.01
- Headed Marketing Data and Journey Optimisation
- Developed New Product Dev and Opportunities
- Led Digital Marketing Data and Social Media
- Ensured Compliance, Legal and Regulatory alignment
- Served as Data Governance go-to guy for GDPR implementation.
Head of Digital Data Analytics, Data Integration
eir (eircom)
2014.01 - 2016.01
- Led Digital Data Analytics, Data Integration, Journey Optimisation, Conversion Optimisation
- Led Journey and Conversion Optimisation for all Digital Marketing Data
- Grew department from 2 to 35
- Increased earnings with journey optimisation and sales leads generation upgrades.
Head of Digital Data Analytics, Data Integration
Reep Rewards
2011.01 - 2014.01
- Invented, created, and launched Mobile Photo Loyalty app
- Developed real-time fraud checker and optical recognition software
- Captured real-time research and demographics for blue-chip FMCG customers.
Founder
Monitrack Internet Research
2000.01 - 2014.01
- Founded Ireland's longest-established Digital Market Research Company
- Managed research panel development
- Provided research services to various clients.
Founder
Net Behaviour Digital Advertising Media Buyer
2005.01 - 2009.01
- Founded Ireland's first digital media-buyer
- Provided digital media-buying services to ad agencies.
External Security, Online Risk
Shell E&P
2005.01 - 2007.01
- Worked on external security and online risk for Shell E&P.
Marketing and Research Manager
Nua / Local Ireland
1998.01 - 2000.01
- Served as Marketing and Research Manager for Nua / Local Ireland.
Education
Ph. D Candidate (Sociology Quant/Qual) – The Games People Play Online (un-submitted) -
University College Dublin
1997.01 - 1999.04
H Dip Soc & Soc Res, Sociology, Quantitative Social Research and Internet Behaviour - undefined
University College Dublin
1996.01 - 1997.04
Grad Dip Media Studies, Internet, sociology and critical theory - undefined
Dublin Institute of Technology
1995.01 - 1996.04
BA, Politics, Greek and Roman Civilization - undefined
University College Dublin
1987.01 - 1991.04
undefined
Blackrock College
1981.01 - 1987.04
Skills
- Public Speaking
- Excellent Communication
- Analytical Thinking
- Attention to Detail
- Critical Thinking
- MS Office
- Organization and Time Management
- Self-Directed
- Team Management
- Analytical and Critical Thinking
- Teamwork and Collaboration
Career Overview
CAREER OVERVIEW
Interests
Timeline
Data Governance, Data Protection Officer, Compliance, RFP & Procurement
Nakheel PJSC
2023.05 - Current
Chief Data Officer, CIO, DPO, Data Compliance
YAP Global
2022.01 - 2022.05
Advanced Analytics, Data Monetization Lead (Director), Data Governance
Du / EITC
2020.01 - 2022.01
Director Data Commercialization, Marketing, Data Governance
Barclaycard
2019.01 - 2020.03
Data Commercialization, Product Dev, Data Integration, GDPR for Data Governance
AIB
2016.01 - 2018.01
Head of Digital Data Analytics, Data Integration
eir (eircom)
2014.01 - 2016.01
Head of Digital Data Analytics, Data Integration
Reep Rewards
2011.01 - 2014.01
Founder
Net Behaviour Digital Advertising Media Buyer
2005.01 - 2009.01
External Security, Online Risk
Shell E&P
2005.01 - 2007.01
Founder
Monitrack Internet Research
2000.01 - 2014.01
Marketing and Research Manager
Nua / Local Ireland
1998.01 - 2000.01
Ph. D Candidate (Sociology Quant/Qual) – The Games People Play Online (un-submitted) -
University College Dublin
1997.01 - 1999.04
H Dip Soc & Soc Res, Sociology, Quantitative Social Research and Internet Behaviour - undefined
University College Dublin
1996.01 - 1997.04
Grad Dip Media Studies, Internet, sociology and critical theory - undefined
Dublin Institute of Technology
1995.01 - 1996.04
BA, Politics, Greek and Roman Civilization - undefined
University College Dublin
1987.01 - 1991.04
undefined
Blackrock College
1981.01 - 1987.04
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