Emma Ellis

Dynamic, commercially minded marketing professional with over 20 years’ experience across hospitality, travel, events, and lifestyle brands, and more than 12 years specialising in marketing, public relations, and digital strategy. I bring a deep understanding of the full customer journey—from brand positioning and lead generation to conversion, guest experience, and retention. For the past nine years, I have operated as a freelance consultant through Marketing Kit, working with hotels, guesthouses, event venues, passenger ferries, and tourism organisations to elevate visibility, strengthen brand identity, increase occupancy, and drive both B2C and B2B growth. I combine strategic thinking with hands-on creativity, delivering marketing that feels authentic, visually compelling, and commercially powerful. Known for my warm, collaborative style and sharp commercial instinct, I thrive in environments where storytelling, hospitality, and strategy come together—creating campaigns that resonate emotionally while delivering measurable ROI. Productive Founder with many years of comprehensive experience generating investor funding, developing customer bases, and handling diverse leadership functions. Growth-oriented leader dedicated to developing companies from within. Committed to achieving both short and long-term business objectives in complex and evolving environments.

• South Dublin Chamber of Commerce
• Dublin Chamber of Commerce
• The Marketing Institute

• Strategic Marketing & Brand Development
• Digital Marketing, SEO, SEM & Paid Media
• Public Relations & Communications Strategy
• B2C & B2B Lead Generation
• Social Media Strategy & Content Creation
• Event & Destination Marketing
• Partnership Building & Tourism Outreach
• Campaign Planning & Multi-Channel Execution
• KPI Analysis, Reporting & Optimisation
• Guest Experience & Hospitality Operations