Edwin Acuna

I’m a creative director and former Cofounder. with hands-on experience in every aspect of running a streetwear brand. From day one, I built the brand’s identity and direction, creating bold, visually-driven designs that speak to urban culture and style. as former owner of the company I was responsible for designing graphics, developing products, managing marketing, and growing the brand’s presence. I worked closely with manufacturers and vendors, ensuring quality control while keeping the designs fresh and relevant to the culture. My background also includes building social media campaigns, collaborating with influencers, and scaling the business from the ground up. I’ve got a deep understanding of street culture and a passion for crafting authentic, innovative work that resonates with the community.

• Lakai Footwear Collaborations: Successfully designed two limited-edition shoe collaborations with Lakai Footwear, working closely with their team on both the product design and the campaign strategy. I handled everything from conceptualizing the designs to executing the marketing campaigns, driving both sales and brand engagement within the skate and streetwear communities.
• X-Large Collaboration (Japan): Led a high-profile collaboration with X-Large, one of the most iconic streetwear brands in Japan. I was responsible for the visual branding, design concepts, and marketing strategies, including online and in-store campaigns that were featured globally. The collaboration was a massive success, receiving widespread attention and strengthening my brand’s international presence.
• Luis Mora's "Glow" Skate Film: Developed the full visual branding and marketing campaign for YouTuber and pro skater Luis Mora’s full-length skate film Glow. I conceptualized the overall aesthetic and promotional assets, from posters to video teasers, and played a key role in executing a marketing plan that garnered significant attention across social media, skateboarding platforms, and influencers. The film was featured across major skateboarding media, amplifying the film’s reach and exposure.