Conor Daly
Marketing
Galway,Galway
Summary
I have worked in the Retail industry for over 15 years. Most of my time has been spent in the Pharmacy industry in various Marketing roles. I have a passion for event Management, brand activations, social media, media and print. Managing the growth of a campaign empowers me and I treat it as running my own business. My motto has always been ‘lead by example'. My goal is to eventually move into a marketing leadership role.
Overview
14
14
years of professional experience
Work history
Media Marketing Specialist
Chemist Warehouse Ireland
01.2021 - 07.2023
- My main responsibility was to implement the Monthly marketing campaigns for Chemist Warehouse
- These campaigns included print, radio, TV and social
- Significant Accomplishments:
- Implementation of the first TV Campaign for the brand in Ireland
- TV campaigns ran across stations including TG4, Sky and RTE
- Targeted marketing campaign called “Beauty In A Box”
- This was a Gift with purchase included 15 products
- Campaign involved 8,000 boxes that were executed in store
- BEAUTY IN A BOX
- Grow the social media following from the launch of the brand
- Total following across all platforms 25K
- Instagram currently sits at 15.6K.
Partnerships Co-Ordinator
Chemist Warehouse Australia
Melbourne
01.2019 - 01.2023
- My main responsibility was brand growth for the Chemist Warehouse brand through brand activations and brand partnerships
- I worked closely with our channel Partners and major sports clubs
- Significant Accomplishments:
- Managed the execution of a Pop-Up Store at the Australian Open
- Execution of 8 Trade Expos a year including Pregnancy & Baby Fair, Arnold Classic Expo and Ali-Expo
- Visitors to this ranged from 10,000 - 50,000
- Managed activations with sports brands such as AFL, NRL, NBL & AFLW.
Catalogue Production Co-Ordinator
Chemist Warehouse Australia
Melbourne
03.2017 - 01.2019
- My main responsibility was to work on the print of the Chemist Warehouse monthly catalogue
- Catalogue is distributed across Australia to 10 million people.
Area Manager
Sydney
- My main responsibility was to work with key stores in my region and assist with the day-to-day management
- Assisted with any new store openings and relocations.
Chemist Warehouse Australia
Sydney
05.2009 - 03.2017
Education
Masters - Project Management
UCD, Michael Smurfit Graduate School of Business
2008
Honours Bachelor of Commerce Degree - undefined
National University of Ireland
2007
Skills
- Social strategy development
- Marketing expertise
- Marketing and advertising
- Content creation
- Brand-building strategies
- Campaign management
Interests
HOBBIES AND INTERESTS , I am an avid yogi. Practice yoga regularly. Completed my Yoga Teacher training course in September 2019. I like to complete a Yoga retreat each year. I also aim to do something new each month whether that is read a new book, try a new sport or practice a new activity.
Timeline
Media Marketing Specialist
Chemist Warehouse Ireland
01.2021 - 07.2023
Partnerships Co-Ordinator
Chemist Warehouse Australia
01.2019 - 01.2023
Catalogue Production Co-Ordinator
Chemist Warehouse Australia
03.2017 - 01.2019
Chemist Warehouse Australia
05.2009 - 03.2017
Area Manager
Sydney
Masters - Project Management
UCD, Michael Smurfit Graduate School of Business
Honours Bachelor of Commerce Degree - undefined
National University of Ireland
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