Carla Pena
Blancharstown,Dublin
Summary
Social Media Manager with 5 years of content development experience. Adapts communications strategy based on data and market trends. Builds company reputation through dynamic campaign management. Skilled in Adobe Creative Cloud and video editing. Creative individual seeks social media support opportunity to build on abilities in content development and knowledge of varied platforms. Produces reactive, topical content and captions to increase user engagement. Plans and prioritises well to manage busy workloads under pressure. Advertising and marketing professional knowledgeable about consumer preferences and patterns. Thorough in tracking market trends, competitor activities and consumer behaviour to create highly successful campaigns. Experienced across industries and channels. Administrative leader offering experience prioritising and delegating tasks to drive goal achievement. Expertise includes schedule coordination, resource allocation and office supply inventory management. Dedicated to training and mentoring top talent while cultivating a productive work culture. Professional project management specialist with experience working with teams to accomplish short- and long-term project goals. Managed budgets and monitored project costs.
Overview
14
14
years of professional experience
3
3
years of post-secondary education
Work history
Housekeeping cleaner
Crowne Plaza
Blanchardstown
07.2023 - Current
- Maintained flexible working patterns to best suit evolving customer needs.
- Vacuumed and steamed carpets, curtains and upholstered furniture.
- Swept, mopped, waxed and polished floors, delivering pristine finish.
- Interacted positively and professionally with residents, maintaining excellent service standards.
- Emptied bins regularly, carefully sorting waste and recycling to improve establishment sustainability.
- Utilised expertise in deep-cleaning techniques, ensuring spotless results for ultimate client satisfaction.
- Sorted and disposed of rubbish and recyclables daily, avoiding waste buildup.
- Provided high-quality cleaning services on 18 rooms daily, working efficiently to meet timeframe demands.
Coffee shop manager
MAMBO CAFE
DUBLIN, IRELAND
08.2022 - 04.2023
- Coordinated with vendors to optimise operational supplies based on fluctuations in demand.
- Tracked, analysed and reduced operational expenses by 90% to maximise revenue.
- Oversaw accurate daily till operation and cash reconciliation.
- Monitored compliance to Covid-19 restrictions, health and safety protocols and Food Hygiene standards.
- Interacted positively with customers, effectively promoting restaurant facilities and services.
- Quickly identified problem situations, skilfully resolving incidents to maintain satisfaction of involved parties.
- Promoted positive atmosphere and went above and beyond to guarantee each customer received exceptional food and service.
- Analysed operations to improve restaurant efficiency and service levels.
- Protected brand image by ensuring interior restaurant presentation was exceptionally maintained.
CUSTOMER SERVICE
CLARO
CUCUTA, COLOMBIA
03.2018 - 11.2019
- Resolved complex customer service issues, streamlining processes to decrease resolution times.
- Provided excellent customer service to build and retain business.
- Trained and mentored junior consultants in customer service best practices.
- Delivered exceptional, efficient customer service to promote word-of-mouth referrals.
- Built and nurtured positive client relationships, upholding customer service excellence.
- Delivered outstanding customer service to achieve high satisfaction levels.
- Demonstrated exceptional customer service by employing tailored and consultative sales approach.
- Maintained high standards of customer service by building relationships with clients.
- Offered exceptional customer service with strong product knowledge.
- Delivered comprehensive customer service to help and support patients.
- Delivered friendly, attention and professional customer service while completing tasks.
- Handled phone, email and social media enquiries with consistent customer service across multiple channels.
- Managed 30+ daily calls, taking orders and escalated cancellations.
Social media assistant manager
Guardia Nacional
San Cristobal, Venezuela
12.2013 - 03.2018
- Guaranteed quality of content, establishing relationships cross-functionally to gather inspiration for content.
- Brainstormed to generate original online campaign ideas, innovative social engagement strategies and compelling digital content.
- Drove website traffic by writing witty and creative social media content and blog posts.
- Maintained brand values, verifying consistent copy and visual tone in line with brand guidelines.
- Defined and monitored relevant trends, areas of growth and campaign performance indicators using twitter
- Collaborated with team to implement marketing campaigns on social media platforms.
- Boosted product sales using strategic collaborations with social media influencers.
- Protected brand image, moderating conversations, questions and comments to prevent undesirable content.
- Spearheaded organic social media campaigns, increasing customer awareness and market profile.
- Employed expertise using Canva to generate visually enticing graphics and banners in line with brand's tone of voice.
- Monitored social content and engaged with commenter using brand voice.
- Created monthly and quarterly reports for senior leadership.
Social media specialist
Destacamento 12 Guardia Nacional De Venezuela
San Antonio del Tachira, Venezuela
05.2010 - 12.2013
- Guaranteed quality of content, establishing relationships cross-functionally to gather inspiration for content.
- Boosted product sales using strategic collaborations with social media influencers.
- Protected brand image, moderating conversations, questions and comments to prevent undesirable content.
- Spearheaded paid and organic social media campaigns, increasing customer awareness and market profile.
- Increased social media engagement with key demographics month over month.
Education
Certificate of Higher Education - Higher University Technician Environmental Nursery National Guard
ESGUARNAC CORDERO
VENEZUELA 01.2002 - 12.2004
Skills
- Content creation
- Social analytics and reporting
- Copy development
- Digital media consultancy
- Social media platforms
- Twitter analytics
- Process optimisation
- Cash and card processing
- Creative problem solving
- Live chat support
- Adobe Photoshop
Languages
English
Intermediate
Spanish
Native
Timeline
Housekeeping cleaner
Crowne Plaza
07.2023 - Current
Coffee shop manager
MAMBO CAFE
08.2022 - 04.2023
CUSTOMER SERVICE
CLARO
03.2018 - 11.2019
Social media assistant manager
Guardia Nacional
12.2013 - 03.2018
Social media specialist
Destacamento 12 Guardia Nacional De Venezuela
05.2010 - 12.2013
Certificate of Higher Education - Higher University Technician Environmental Nursery National Guard
ESGUARNAC CORDERO
01.2002 - 12.2004
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