Senior marketing, communications & events leader driving engagement, growth, and impact. Human-centred, wellbeing-focused facilitator building resilient, future-ready workplaces.
Overview
18
18
years of professional experience
Work History
Mental Health Facilitator
SHINE
05.2025 - Current
Promoted an inclusive environment, enabling all participants to contribute their perspectives.
Social Media Manager
NodeConf
05.2024 - 11.2024
Assisted in developing social media strategies and executing content to foster an engaged online community. Supported efforts to enhance reach, engagement, and brand visibility. Created high-quality social media content that aligned with brand voice and messaging.
Marketing Manager
Sidero
06.2022 - 11.2023
Collaborated with sales teams to develop targeted marketing strategies, driving leads and boosting sales performance.
Events Manager
NearForm
03.2021 - 12.2021
Led end-to-end planning and delivery of NodeConf EU Remote Conference, coordinating virtual platforms and 30+ international speakers for a 1,000+ attendee global audience, ensuring seamless execution and high engagement.
Special Contract
Marketing Manager
Meath Farm Machinery
02.2019 - 10.2019
Led execution of marketing plans for John Deere products, contributing to increased market share, improved brand visibility, and successful campaign outcomes.
Maternity Cover
Marketing & Events Technology Manager
ORACLE
02.2018 - 11.2018
Drove Cloud market marketing strategy, overseeing budget planning and execution while partnering with global teams to align regional initiatives with broader business objectives.
Maternity Cover
Marketing Manager
The Nest Box Egg Company
05.2017 - 01.2018
Drove international marketing communications and PR for Golden Irish, leading brand exposure through high-profile industry and consumer events (including Bloom) and active coordination with industry committees.
Maternity Cover
Marketing & Events Manager
HP Inc.
07.2014 - 11.2016
Led the creation and execution of marketing strategies targeting both consumer and commercial sectors. Oversaw channel marketing and enhanced internal communication processes.
Marketing Executive
HP Personal & Printing Systems
07.2011 - 07.2014
Led marketing and PR for a high-performing business unit, delivering measurable improvements in engagement, brand awareness, and internal communications.
Marketing & Business Development Roles
01.2008 - 01.2011
Led marketing efforts in diverse industries, including media, training, software technology, hospitality, distribution, and construction. Oversaw consumer marketing strategies for organisations such as Mediatraining.ie, QMS Software, Hewlett-Packard, Cusack Hotel Group, Gray's Quarries, and TNS Distribution.
Education
Postgraduate Certificate - Innovation and Enterprise Development
Trinity College
2026
Executive Diploma - Digital Marketing (Distinction)
QQI
2025
Postgraduate Certificate - Workplace Wellness
Trinity College Dublin
2024
Postgraduate Certificate - Leadership, Communication & Digital Transformation
Technological University of the Shannon
01.2024
Certificate - Psychology
Maynooth University
Skills
Social media management
Content creation
Brand strategy
Marketing strategy
Digital marketing
Audience engagement
Relationship building
Creative thinking
AI & Technical Tools
Accomplishments
Led global communications across B2B, Cloud, events, social, and PR, managing senior stakeholders and budgets to drive visibility and engagement (HP, John Deere).
Increased employee engagement by 15% at HP through strategic internal communications, wellness, and culture initiatives.
Hobbies and Interests
Reformer Pilates
Theatre
Interior Design & Upcycling old furniture
Timeline
Mental Health Facilitator
SHINE
05.2025 - Current
Social Media Manager
NodeConf
05.2024 - 11.2024
Marketing Manager
Sidero
06.2022 - 11.2023
Events Manager
NearForm
03.2021 - 12.2021
Marketing Manager
Meath Farm Machinery
02.2019 - 10.2019
Marketing & Events Technology Manager
ORACLE
02.2018 - 11.2018
Marketing Manager
The Nest Box Egg Company
05.2017 - 01.2018
Marketing & Events Manager
HP Inc.
07.2014 - 11.2016
Marketing Executive
HP Personal & Printing Systems
07.2011 - 07.2014
Marketing & Business Development Roles
01.2008 - 01.2011
Postgraduate Certificate - Innovation and Enterprise Development
Trinity College
Executive Diploma - Digital Marketing (Distinction)
QQI
Postgraduate Certificate - Workplace Wellness
Trinity College Dublin
Postgraduate Certificate - Leadership, Communication & Digital Transformation