Summary
Overview
Work History
Education
Skills
Languages
Technicalskills
Volunteerexperience
Awardsandrecognitions
Hobbies and Interests
Leadership Experience
Timeline
Generic

Benazir Paikan

johnson

Summary

Offering a solid understanding of marketing fundamentals and a genuine interest in the industry, with a strong desire to learn and grow. Contributes ability to quickly grasp new concepts and apply them effectively, focusing on digital marketing and social media strategies. Ready to use and develop skills in communication and creativity.

Overview

4
4
years of professional experience

Work History

Marketing Intern and Contributing Writer

NYC Tastemakers
08.2024 - Current
  • Develop and managed digital marketing content across Instagram, Facebook, Twitter, and web platforms using Hootsuite analytics tools to drive brand visibility and increase audience engagement with 4,000 followers across multiple platforms
  • Research and author featured articles on news, sports, politics, and trending entertainment topics while creating engaging graphics in Canva to enhance the company's online presence and establish it as a credible source in the news industry

Marketing Manager

C5+1 Youth Council- American Council for International Education
02.2021 - 04.2023
  • Collaborated with editorial and marketing teams to design innovative promotional campaigns, leveraging trend analysis to align content with audience interests and increase digital engagement
  • Conducted in-depth data analysis on audience demographics and behavior using Excel and Google Analytics, refining content strategies based on insights to optimize campaign reach and enhance brand visibility across digital platforms

Remote Content Development Coordinator

Social Council of Jalalabad People
03.2021 - 08.2021
  • Designed and implemented targeted social media content strategies, leveraging analytics to increase SCJP journal readership by 25% and broaden audience reach
  • Coordinated with team members to produce and promote research-based articles across social platforms, utilizing SEO practices to maximize visibility and drive online engagement

Finance Intern

Harakat-Afghanistan Investment Climate Facility Organization
09.2020 - 01.2021
  • Conducted in-depth research on gender disparity in the Afghan workforce, gathering and analyzing data on employment rates, industry distribution, and societal barriers to inform policy recommendations for improved gender equality
  • Coordinated virtual meetings with stakeholders by drafting detailed invitations, preparing and distributing relevant materials, and ensuring clear communication to facilitate productive discussions on gender inclusion initiatives

Education

Master of Science - Business Administration, Concentratıon in Marketing

Binghamton University, State University of New York, School of Management
Binghamton, New York
05.2025

Bachelor of Science - Economics

American University of Central Asia
05.2023

Skills

  • Microsoft Office Suite
  • Canva
  • RStudio
  • Stata
  • Hootsuite
  • Content creation
  • Social media marketing
  • Social media expertise
  • Product Marketing
  • Social media management
  • Market analysis
  • WordPress management
  • SPSS

Languages

Native in Farsi and Pashto
Fluent in English, Turkish and Urdu
Intermediate in Russian

Technicalskills

  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Basic in Canva, RStudio, Stata, and Hootsuite

Volunteerexperience

Fall 2024 International Student Orientation Leadership Volunteer

Awardsandrecognitions

Community Impact Award (2023) for promoting Youth Council projects

Hobbies and Interests

  • Hiking
  • Dancing
  • Fashion

Leadership Experience

  • GSO Member, Binghamton University, Binghamton, NY, Senator, 05/24, Present, Represent the Graduate Management Association (GMA) at GSO Senate meetings by actively voting on changes and effectively communicating upcoming GMA events to members all across Binghamton University., Maintain GMA funding by consistently attending meetings to allocate money across initiative, arranging replacements on the Senate committee when necessary to ensure continued representation of the graduate student body.
  • Student Senate, American University of Central Asia, Bishkek, Finance Officer, 11/20, 11/21, Developed and managed comprehensive budgets for various student activities, ensuring financial transparency and alignment with organizational goals while maximizing resource allocation to enhance student engagement., Analyzed expenditure trends and student feedback to propose new facilities and improvements, effectively advocating for initiatives that directly addressed student needs and enhanced the campus experience.
  • Student Senate, American University of Central Asia, Bishkek, Hearing Committee Representative, 11/19, 11/20, Conducting surveys to analyze student concerns, leading to the development of strategic initiatives aimed at improving the overall student experience at American University of Central Asia., Developing new strategies, such as implementing suggestion boxes and creating quarterly reports, to facilitate better communication between students and faculty and drive meaningful change through engagement.

Timeline

Marketing Intern and Contributing Writer

NYC Tastemakers
08.2024 - Current

Remote Content Development Coordinator

Social Council of Jalalabad People
03.2021 - 08.2021

Marketing Manager

C5+1 Youth Council- American Council for International Education
02.2021 - 04.2023

Finance Intern

Harakat-Afghanistan Investment Climate Facility Organization
09.2020 - 01.2021

Bachelor of Science - Economics

American University of Central Asia

Master of Science - Business Administration, Concentratıon in Marketing

Binghamton University, State University of New York, School of Management
Benazir Paikan