Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline
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Ayodeji Busayo Adeyeye

Nottingham,NGM

Summary

An accomplished Sales Development Representative with over 5 years of experience in generating new business opportunities and exceeding monthly and quarterly targets. With a proven track record of using pre-call and proactive calling efforts and large deal closure techniques to exceed sales goals by 15%, resulting in 1 million sales in just 6 months. Creative and effective outreach skills through phone/video calls, emails, personalised video messaging, and LinkedIn have consistently exceeded monthly SQRS and commissions by 10-25%.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Senior Sales Development Representative

Rippling (Contractor Through Castleend Consulting)
09.2023 - Current
  • Developed deep knowledge of Rippling products and understanding of Ripplings ideal customer
  • Research and map prospective new accounts for strategic outreach
  • Partner with Account Executives to generate leads and manage full sales cycle
  • Develop, present and implement plans for acquiring new business and traction in assigned region.
  • Create personalized video messaging as part of my outreach to new customers.
  • Mentored junior Sales Development Representatives, contributing to their professional growth and success within the company.
  • Qualify leads using BANT, CHAMP, ANUM and other qualifications frameworks.
  • Set appointments for sales team to follow up with
  • Maintained accurate records of all sales activities and customer interactions in CRM system
  • Use tools such as Sales Navigator and ZoomInfo, Salesforce

Key Achievements:

  • Successfully sourced minimum of 15 new business logos per month that resulted in between €5000 - €10000 MMR per month each month consistently exceeding targets
  • 90+ completed activities per day
  • Sourced new Logo that closed MMR of €15,000 per month

OUTBOUND SALES DEVELOPMENT REPRESENTATIVE

ASANA (Contractor through Castleend Consulting)
11.2021 - 09.2023
  • Leveraged multi-channel outbound prospecting approach, team sequences, templates, and messaging to help build repeatable process
  • Partner with Account Executives and Sales Engineers on demo
  • Generated new leads through referrals and networking
  • Cultivated value-driven conversations with multiple Director and VP-level personas across complex cross-functional teams and consistently created compelling messaging and events to achieve meeting goals.
  • Developed territory plan with AE and CSM based on account tier scoring to drive highest ARR
  • Updated activity metrics, meetings, SQO, and pipeline on weekly basis

Key Achievements:

  • Successfully identifying opportunities for new markets, starting our expansion in middle east and African markets or customer segment that results in increased sales.
  • Successful outreach strategies that result in high conversion rate of 12 to 15 SQO per month

ACCOUNT MANAGER

ACCENTURE IRELAND
08.2018 - 11.2021
  • Successfully managed portfolio of 150 clients and ensured customer satisfaction
  • Providing consultative advice to SMBs companies to help them grow their businesses across multiple channels - chat, email and phone
  • Show the value of our SMB advertising solutions
  • Responsible for helping SMB clients drive results via their marketing campaigns through consultation, education, and support
  • Provide product and tool support to improve clients’ experience and drive higher product adoption and spend

Key Achievements:

  • Consistently increased Book of business revenue by average of 30% per quarter, resulting in customer retention and upselling.
  • Presented success Story to Client (Facebook) of users whose revenue increased by over 50%,
  • Completed 4 consecutive quarters as top account Manager (out of 50+ salespeople

CUSTOMER SERVICE

ACCENTURE IRELAND (Contractor through HAYS )
10.2017 - 08.2018
  • Provide excellent service through phone, email, and chat channels.
  • Resolve customer complaints and issues in timely and effective manner

Key Achievements:

  • Successfully closed over 16 Facebook, WhatsApp and Instagram bugs that were escalated daily, rarely having to escalate to the Engineering team.
  • Effectively liaising between Facebook Account Manager and Facebook clients within 24 hours of bug report being filed

INSIDE SALES EXECUTIVE

OCEAN AND GENERAL MARITIME AGENCIES IRELAND
03.2017 - 10.2017

CUSTOMER SUPPORT SPECIALIST

PADDY POWER BETFAIR PLC
07.2016 - 03.2017

Education

MSc - International Business Management

Griffith College
Ireland
06.2017

Professional Certificate in International Business Management -

Griffith College
Ireland
01.2016

BSc - Management Information System

Covenant University
Nigeria
06.2014

Skills

  • Excellent communication and interpersonal skills
  • Strong sales and negotiation skills
  • Proficient in CRM software and Microsoft Office Suite
  • Ability to work independently and in a team environment
  • Strong organisational and time management skills
  • Knowledge of sales and marketing principles and strategies

Certification

April 2022 Linkedin Certification (Asking Great Sales Questions) April 2022 Linkedin Sales Navigator April 2022 Networking Foundation October 2021 HubSpot Certification: Inbound Marketing Certified

Timeline

Senior Sales Development Representative

Rippling (Contractor Through Castleend Consulting)
09.2023 - Current

OUTBOUND SALES DEVELOPMENT REPRESENTATIVE

ASANA (Contractor through Castleend Consulting)
11.2021 - 09.2023

ACCOUNT MANAGER

ACCENTURE IRELAND
08.2018 - 11.2021

CUSTOMER SERVICE

ACCENTURE IRELAND (Contractor through HAYS )
10.2017 - 08.2018

INSIDE SALES EXECUTIVE

OCEAN AND GENERAL MARITIME AGENCIES IRELAND
03.2017 - 10.2017

CUSTOMER SUPPORT SPECIALIST

PADDY POWER BETFAIR PLC
07.2016 - 03.2017

MSc - International Business Management

Griffith College

Professional Certificate in International Business Management -

Griffith College

BSc - Management Information System

Covenant University
Ayodeji Busayo Adeyeye