Antoinette Deleon
Windsor Heights,WV
Summary
A dynamic leader with a proven track record at Edencrest Senior Living, I excel in fostering resident relations and driving significant brand awareness through innovative marketing communications. Skilled in crisis management and cross-functional team coordination, I've successfully developed strategic partnerships, enhancing organizational growth. My approach blends creativity with robust sales training leadership, achieving notable client engagement and revenue growth.
Overview
6
6
years of professional experience
Work History
Community Relations Director
Edencrest Senior Living
02.2024 - Current
- Implemented educational workshops for community members, promoting awareness on various topics relevant to their needs.
- Strengthened community partnerships by organizing and executing outreach event and/or visits.
- Managed budgets allocated for community relations activities, ensuring responsible use of funds while maximizing impact on target populations.
- Collaborated with internal departments to align community relations efforts with overall organizational goals.
- Mentored team members in effective community relations strategies, fostering professional growth within the department.
- Enhanced public image of the organization through successful PR campaigns.
- Developed strategic relationships with local businesses for mutual support and event collaboration.
- Marketed offerings and services to community.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
- Reviewed marketing materials and documents for brand accuracy and trending design.
- Cultivated strong corporate image and identity with clear branding.
- Increased brand awareness through development and implementation of successful public relations campaigns.
Community Representative
Care Initiatives Hospice
11.2022 - 02.2024
- Evaluated existing programs regularly to identify areas for improvement or expansion based on changing needs within the community..
- Facilitated collaborations between local businesses and non-profit organizations to better serve the needs of the community.
- Enhanced community relations by organizing and participating in local events and activities.
- Spearheaded efforts to create inclusive spaces within the community, promoting diversity and acceptance among residents.
- Organized workshops and seminars tackling relevant topics such as financial planning or health awareness to benefit residents/patients'' well-being directly.
- Built strong bonds with local cultural organizations by respecting unique differences and specific societal norms.
- Coordinated and implemented numerous meetings, forums and community events.
- Participated in strategy development and planning to grow organizing program and advance campaigns.
- Spoke at public events, evangelizing for organizational goals and interests.
- Engaged with larger campaigns to build deeply collaborative partnerships.
- Participated in health promotion campaigns to raise awareness of health issues.
- Engaged clients in health-related activities to enhance overall well-being.
- Provided crisis intervention and supportive counseling services to assist clients facing issues and problems.
- Contacted clients in person, by phone or in writing to ascertain compliance with required or recommended actions.
- Collaborated with local organizations to expand health services and resources.
Administrator/COO
Sebastian Hospice Care
08.2021 - 11.2022
- Handled sensitive information discreetly, maintaining strict confidentiality at all times as required by company policy or legal regulations.
- Maintained personnel records and updated internal databases to support document management.
- Organized workflow and delegated tasks effectively to ensure timely project completion without compromising quality.
- Managed office inventory levels, ensuring adequate supplies were available while minimizing waste and unnecessary spending.
- Provided exceptional customer service to both internal and external stakeholders through prompt response times and thorough issue resolution efforts.
- Supervised administrative support staff members, offering guidance, feedback, and mentorship that contributed to their professional growth and development.
- Maintained accurate documentation of company policies and procedures for easy reference by all employees.
- Improved employee productivity with effective time management strategies for daily tasks.
- Served as a liaison between departments, fostering open communication channels that improved overall organizational function.
- Managed human resources functions, including hiring, onboarding, and employee evaluations for optimal team performance.
- Coordinated company events and meetings to foster teamwork and boost employee morale.
- Reduced overhead costs through careful budget management and resource allocation.
- Negotiated with vendors to secure more favorable terms, resulting in cost savings for office expenses.
- Organized and executed quarterly staff training sessions, keeping team informed on latest administrative protocols and technology.
- Educated staff on organizational mission and goals to help employees achieve success.
- Optimized customer experience by delivering superior services and effectively troubleshooting issues.
- Created and managed project plans, timelines and budgets.
- Evaluated staff performance and provided coaching to address inefficiencies.
Director of Business Development
San Fernando Post Acute Hospital
12.2018 - 08.2021
- Developed customized solutions tailored specifically to individual client needs, leading to an increase in repeat business engagements.
- Increased client base by developing and implementing effective business development strategies.
- Negotiated favorable contract terms with vendors and suppliers, reducing operational costs significantly for the organization.
- Negotiated, prepared, and signed contracts with clients.
- Expanded product offerings to reach a more diverse customer base, boosting overall sales figures.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Generated significant revenue growth with the implementation of innovative marketing campaigns.
- Negotiated client contracts and agreements to cultivate profitable business transactions.
- Communicated directly with customers and partners to build strong business networks and relationships.
Education
Certification - Residential Care Facilities
RCFE Administration
Van Nuys, CA Certification - Hospice Administration
CASHA
Las Vegas, NV Associate of Arts - General
Los Angeles Valley College
North Hollywood, CA 08-1999
Skills
- Resident relations
- Customer service
- Cross-functional team coordination
- Sales training and leadership
- Crisis management
- Creativity and innovation
- Networking
- Sales management
Affiliations
- Dementia Friendly of Iowa Champion
Timeline
Community Relations Director
Edencrest Senior Living
02.2024 - Current
Community Representative
Care Initiatives Hospice
11.2022 - 02.2024
Administrator/COO
Sebastian Hospice Care
08.2021 - 11.2022
Director of Business Development
San Fernando Post Acute Hospital
12.2018 - 08.2021
Certification - Residential Care Facilities
RCFE Administration
Certification - Hospice Administration
CASHA
Associate of Arts - General
Los Angeles Valley College
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