Anoop Manayathkudi Balakrishnan
Marketing
Kildare
Summary
I consider myself a very motivated and driven individual with a passion for continuous growth and learning. Throughout my career, I have gained valuable experience in different industries. I adapt quickly to challenges and i have great problem-solving abilities. I believe maintaining a positive and collaborative work ethic. I am confident in my ability to contribute to the success of a company, team or organization.
Overview
18
18
years of professional experience
Work History
Marketing Manager
VIP Clothing LTD
Kerala, India
08.2018 - 10.2023
- Developed and implemented marketing plans for new products.
- Analyzed market trends to identify potential opportunities for growth.
- Conducted customer research to gain insights into consumer behavior.
- Created content for promotional materials, including brochures, flyers, and websites.
- Organized trade shows and exhibitions to promote brand awareness.
- Monitored competitors' activities to keep up with industry trends.
- Collaborated with internal teams on product launches and advertising strategies.
- Tracked budgets for all marketing initiatives and provided regular updates.
- Generated ideas to increase sales through creative promotions.
- Maintained relationships with key customers through regular communication.
- Performed market analysis to better understand target audiences.
- Built relationships with influencers in the industry for increased visibility.
- Worked with management team to oversee and monitor marketing strategy.
- Represented company at local and trade association meetings to promote products.
- Tracked, analyzed and reported on marketing program results.
- Prepared monthly sales reports to document sales volumes, potential sales and areas of proposed client base expansion.
- Conducted thorough market research to obtain detailed understanding of consumer needs and trends.
- Worked closely with customers to determine appropriate marketing offerings and strategies for business needs.
- Developed marketing strategies based on corporate objectives and market trends.
- Planned and facilitated meetings to share marketing plans and explain future business goals.
- Delivered marketing strategy updates to upper-level management.
Marketing Manager
Vivano Clothing LTD
Kerala, India
04.2017 - 06.2018
- Developed marketing plans for new product
- Produced surveys to collect customer feedback for new product
- Prepared and executed presentation in professional and assertive matter
- Communicated with team members and vendors about business goals
- Developed promotional strategies for new products
- Route wise daily visit to old and new shops for filling our new garments stock and old stock counting, rate wise arranging, counter maintaining activity
- Collect cheque or cash for company as per their credit period
- Daily Call to purchase manager for product feedback and maintain relationship
Marketing Manager
Unidad Techno Labs
Calicut, India
01.2016 - 03.2017
- Visit customers for convince them and open company franchises in several areas
- Arrange all product to franchises for their requirements
- Advice and leading technicians
- Collect systematize and record problems and solutions log for use by technical support analysts
- Visit school management for selling education software
- Support my knowledge to all customers and franchise holders.
Account Manager, Inside Sales
Maruti Spares
Calicut, India
02.2008 - 01.2016
- Handling company staff for sales promotion
- Managed inventory to ensure parts availability while minimizing inventory costs
- Resolved customer complaints to mutual satisfaction
- Delegated daily tasks to employees to achieve daily goals
- Obtained product knowledge for customer support
- Maintain all spare parts in store and that availability
- New vehicles spare parts market study and that availability
- Support my knowledge to all shops and retailer
- Retrieved items for customer from back room and assure the product is the correct for the vehicle's issue
- Built a rapport with customers while providing great customer service
- Review operational records and reports for projected sales
- Assist Store Manager with the P&L Report
- Making sure employees work as a team and assisting one another
- Creating an environment where employees can learn and excel their knowledge of automotive parts
- Maximize profitability through the sales of parts, accessories, and other value-added products
- Resolving customer complaints regarding sales and service
- Being able to multi-task while working in a fast-paced environment
- Second in command to deal with commercial accounts for billing and payments
- Opening and closing the store
- Maintain day to day books of Accounts
- Maintain Bank Reconciliation Statement and Reconciliation of Debtors & Creditors,
- Maintain Internal Audit: Store And Accounts Book,
- Maintain Journal Entry Sale, Purchase & Exp Invoice,
- Calculation of Monthly Sale Tax/Vat, Services Tax &TDS Filling Return,
- Preparation Sale Tax, Services Tax Return & TDS Return Filling Quarterly
- Maintain all Accounting voucher entry.
- Maintain Bank Reconciliation and Reconciliation of Debtors & Creditors
- Maintain day to day Accounts & reporting to the senior management.
- Maintain of all type accounting vouchers entry.
- Maintain bank reconciliation Statement and Reconciliation of Debtors & Creditors
- Maintain books of accounts in Tally
- Maintain Internal Audit: Store And Accounts Book,
- Preparation of Quarterly Sale Tax/ Vat, TDS & Filling Return
Computer Technician
United Power Systems and Solution
Calicut, India
11.2005 - 12.2007
- Communicate electronically and personally with computer end users experiencing problems to identify and document problem.
- Check with user guides, technical manuals and support documents to research and find solutions.
- System assembling, Emulate and repeat technical problems meet by users.
- Collect, systematize, and record problems and solutions log for use by technical support analysts
- Take part in the redesigning of applications and other software
- Provide ongoing support to users regarding systems, network and Internet connectivity
- Supervise other technical support workers
- Provide advice and training to users
- Computer operating system installation.
- Installing windows XP, windows 7, windows 8, Unix etc.
Education
Bachelor of Commerce - B.com
MAMO College
Manassery, Calicut09-2011
Some College (No Degree) - Computer Operator And Programming Assistant
Markaz ITC
CalicutSkills
- Marketing Campaign Management
- Retail Marketing
- Data Analytics
- Project Management
- Brand-Building Strategies
- Staff Management
- Product Development
- Market Analysis
- Competitor Analysis
- Marketing Analytics
- Business Development
- P&L Management
Affiliations
- Reading books, Watching TV shows and Driving
Timeline
Marketing Manager
VIP Clothing LTD
08.2018 - 10.2023
Marketing Manager
Vivano Clothing LTD
04.2017 - 06.2018
Marketing Manager
Unidad Techno Labs
01.2016 - 03.2017
Account Manager, Inside Sales
Maruti Spares
02.2008 - 01.2016
Computer Technician
United Power Systems and Solution
11.2005 - 12.2007
Bachelor of Commerce - B.com
MAMO College
Some College (No Degree) - Computer Operator And Programming Assistant
Markaz ITC
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