Abhishek Dwivedi
Delhi
Summary
Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
SEO professional with strong expertise in search engine optimization, keyword research, and content strategy. Proven track record in boosting organic traffic and enhancing online visibility. Team player with knack for adapting to evolving digital trends and delivering impactful results. Known for analytical thinking, problem-solving skills, and collaborative approach in achieving high-performance outcomes.
Overview
5
5
years of professional experience
Work History
Senior SEO Specialist
Glomm Digital
06.2023 - Current
- Streamlined content management processes through the implementation of efficient editorial calendars and project management systems.
- Improved user experience through website audits, analyzing performance metrics, and making recommendations for optimization.
- Boosted brand visibility by creating engaging content for social media platforms and company blogs.
- Developed long-term SEO strategies aligned with company goals to achieve sustainable growth in organic search rankings and traffic.
- Enhanced website rankings by implementing strategic SEO campaigns and optimizing on-page content.
- Optimized local search results by executing targeted SEO strategies and maintaining accurate business listings across various directories.
- Conducted competitor research and analysis to identify gaps in our strategy and capitalize on areas of opportunity for improvement.
- Assisted in the selection process for hiring additional team members or external agencies to support the growth of our SEO department.
SEO Specialist
Your- Space
07.2023 - Current
- Developed and executed comprehensive SEO strategies to increase organic traffic and improve search engine rankings for company websites
- Conducted keyword research and analysis to identify valuable opportunities for on-page optimization and content creation
- Implemented technical SEO best practices, including site audits, XML sitemap optimization, and structured data markup
- Monitored and reported on key performance indicators such as keyword rankings, organic traffic growth, and conversion rates
- Collaborated with cross-functional teams to integrate SEO best practices into digital marketing initiatives and website development projects
- Improved organic search traffic with high-quality backlink acquisition and link-building techniques
- Evaluated existing content inventory, identifying gaps and opportunities for expansion or consolidation based on data-driven insights into audience needs and preferences
- Increased conversions through strategic landing page optimizations, focusing on user intent and relevance
SEO Executive
Power Gummies
06.2022 - 07.2023
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords
- Completed keyword research to target clients based on keyword targeting
- Analyzed and audited clients' websites to address performance issues
- Collaborated with editorial and marketing teams to drive SEO in content creation and content programming
- Performed in-depth analysis of new client sites
- Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content
- Utilized search engine optimization and emphasized importance of link building
- Developed and implemented quality link-building strategies
- Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic
- Created content strategies for digital media
- Optimized website content and images to improve search engine rankings
- Developed and deployed content marketing strategies to improve organic search traffic
Digital Marketing Executive
Allin Pro Industries Limited
06.2022 - 06.2022
- Optimized website content and images to improve search engine rankings
- Created customized marketing materials to increase product awareness
- Developed and deployed content marketing strategies to improve organic search traffic
- Collaborated with designers, copywriters and developers, creating effective search marketing campaigns
- Conducted market research and competitor analysis to inform search marketing strategies
- Maintained social media accounts by keeping content engaging, fresh, educational and entertaining
- Produced relevant product content to reach target customers
Digital Marketing Intern
Dgtlmart
04.2020 - 07.2020
- Scheduled social media postings to advertise products and generate site traffic
- Created engaging content for Pinterest, Facebook, and Instagram
- Contributed to mock-ups, email campaigns, and social media content
- Performed market analysis and researched latest trends
- Practiced search engine optimization to maximize efforts in creating brand awareness
Education
Advanced Certification in Digital Marketing - Digital Marketing
DIGITAL VIDYA
01.2024
Advanced Digital Marketing Certification -
MICA
03-2022
Bachelors of Commerce (B.COM) -
UNIVERSITY OF DELHI
07.2020
Skills
- Google Analytics
- Link Building
- Competitor Analysis
- Growth Strategies
- Landing Page Optimization
- Search Engine Marketing
- Google AdWords
- User Experience
- Off-page optimization
- Google search console
- Guest posting
- Keyword research analysis
Timeline
SEO Specialist
Your- Space
07.2023 - Current
Senior SEO Specialist
Glomm Digital
06.2023 - Current
SEO Executive
Power Gummies
06.2022 - 07.2023
Digital Marketing Executive
Allin Pro Industries Limited
06.2022 - 06.2022
Digital Marketing Intern
Dgtlmart
04.2020 - 07.2020
Bachelors of Commerce (B.COM) -
UNIVERSITY OF DELHI
Advanced Certification in Digital Marketing - Digital Marketing
DIGITAL VIDYA
Advanced Digital Marketing Certification -
MICA
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